Turning Point Brands, Inc. Overview
Pro stress-test →Turning Point Brands manufactures, markets, and distributes branded consumer products through two segments: Zig-Zag Products and Stoker's Products. The company offers rolling papers, tubes, finished cigars, and cigar wraps under Zig-Zag, as well as moist snuff and chewing tobacco products under Stoker's and related brands.
Strategic Profile
Pro stress-test →In Q4 2025, the company achieved 29% revenue growth to $121 million and 14% adjusted EBITDA growth to $30 million, demonstrating strong operational performance. Turning Point's pivot to white nicotine pouches is gaining traction, though temporarily affecting profitability.
Competitive Landscape
Pro stress-test →Key competitors include British American Tobacco, Philip Morris International, Japan Tobacco, Altria Group, and RLX Technology. Turning Point competes primarily in the alternative smoking and smokeless tobacco categories, holding strong brand equity in rolling papers and traditional smokeless products while expanding into emerging nicotine categories.
Industry Context
Turning Point Brands, Inc. operates in Consumer Products - Tobacco, Alternative Smoking & Nicotine Delivery.
Key facts
Headquarters: Old Hickory, Tennessee · Revenue: $121M (Q4 2025)