Tiger Brands Limited Overview
Pro stress-test →Tiger Brands Limited (JSE: TBS) is a South African packaged goods company producing everyday branded food, beverage, home and personal care products. The company is South Africa's largest food company, with operations in South Africa and exports to large and growing markets across the rest of the African continent.
Strategic Profile
Pro stress-test →The company operates through Milling and Baking; Culinary; Snacks, Treats, and Beverages; and Home and Personal Care segments. It produces well-known brands such as Jungle Oats, Tastic Rice, Koo, All Gold, Albany bread, Purity, Renown, Oros, Five Roses, Black Cat, and Fizzer. In 2024, the company introduced a new operating model, reorganised operations and implemented a turnaround strategy to improve business performance.
Competitive Landscape
Pro stress-test →The four major companies (Premier Foods, Tiger Brands, Foodcorp and Pioneer Foods) controlled more than 90 percent of the wheat flour market. Tiger Brands competes in a consolidated South African consumer goods market with strong distribution networks and brand loyalty. Regional expansion faces competition from local players across African markets.
Industry Context
Tiger Brands Limited operates in Food Manufacturing & Consumer Packaged Goods (FMCG).
Key facts
Founded: 1921 · Headquarters: Midrand, South Africa · Revenue: 37.66 billion ZAR (2024)