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Minute Media: Business Overview, Financials & Competitive Analysis

Minute Media is a global technology and content company focused on delivering digital experiences in the areas of sports and culture. The company is trying to control every layer at the same time—combining consumer-fa...

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What's in This Report
Minute Media OverviewStrategic ProfileCompetitive LandscapeIndustry ContextKey facts
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8/ 10Strong

Cyborg Score thesis

Infrastructure play capturing increasing value in sports media through AI-powered content creation and multi-layer platform...

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Industry Digital sports media and publishing platforms
4 named competitors
3 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: June 22, 2026
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Minute Media Overview

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Minute Media is a global technology and content company focused on delivering digital experiences in the areas of sports and culture. The company is trying to control every layer at the same time—combining consumer-facing media brands with B2B publishing platforms and AI-powered content infrastructure.

Strategic Profile

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In less than two years, it took over operation of Sports Illustrated, bought an AI sports-video company in a deal worth around $200 million, and quietly assembled one of the most powerful behind-the-scenes platforms in sports media. By April 2026, Minute Media sits at roughly $1.4 billion valuation, positioned as a B2B infrastructure provider for sports and entertainment publishers rather than a direct competitor to traditional media.

Competitive Landscape

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Minute Media competes in the digital media space with companies such as The Athletic, FloSports, and Barstool Sports. Top competitors include Nazara, Taboola and Hupu. Unlike consumer-focused competitors, Minute Media operates as an enabling platform across both owned brands and third-party publishers.

Industry Context

Minute Media operates in Digital sports media and publishing platforms.

Key facts

Founded: 2011 · Headquarters: New York, US · Employees: 391 · Revenue: $105.0M

What the analysts stress-tested

The top findings that survived the multi-agent debate for Minute Media.

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Recent developments

Material events tracked by the AskCyborg corpus.

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Named competitors

Pulled from the analyst-debate framework. Click any competitor to see their Cyborg Score.

The AthleticDigital sports subscription and content platform→FloSportsStreaming services for live sports events→Barstool SportsSports media and entertainment brand→TaboolaContent discovery and native advertising platform→

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Industry context

Minute Media operates in Digital sports media and publishing platforms. See how the rest of the sector scores on the Cyborg framework.

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Frequently asked questions

What does Minute Media do?+
Minute Media is a global technology and content company focused on delivering digital experiences in the areas of sports and culture. The company is trying to control every layer at the same time—combining consumer-fa...
What is Minute Media's Cyborg Score?+
Minute Media has a Cyborg Score of 8/10 (Strong). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are Minute Media's main competitors?+
Named competitors include The Athletic, FloSports, Barstool Sports, Taboola. The full competitive landscape is in the AskCyborg report.
How can I get the full Minute Media research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the Minute Media research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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