Migros Ticaret A.Ş. Overview
Pro stress-test →Migros Ticaret A.Ş. is a supermarket chain in Turkey that operates an extensive retail network across the country. The company engages in the retail sale of food and beverages, consumer, and durables goods through stores under the Migros and Macrocenter names, and operates multiple online platforms including Migros Sanal Market and Migros Hemen. As a dominant player in Turkish retail, Migros maintains significant market presence and brand recognition.
Strategic Profile
Pro stress-test →As of September 2025, the company operates a total of 3,725 stores: 3,389 Migros, 230 Macro, 105 Mion and 1 Petimo in Turkey. The company has diversified its operations across multiple formats targeting different consumer segments—from mainstream grocery to premium health food (Macrocenter) to e-commerce and digital services. In 2015, Turkish conglomerate Anadolu Group acquired majority ownership from BC Partners, positioning Migros within a broader retail ecosystem.
Competitive Landscape
Pro stress-test →Migros competes against BIM Birlesik Magazalar A.S. (BIMAS.IS) in the Turkish retail sector, which operates a large discount format network. Other competitors include international and regional retailers. Migros differentiates through its premium Macrocenter format, digital ecosystem, and integration within Anadolu Group's operational infrastructure. The company faces pricing pressure from discounters and broader Turkish macroeconomic challenges.
Industry Context
Migros Ticaret A.Ş. operates in Retail - Supermarkets & Hypermarkets.
Key facts
Founded: 1954 · Headquarters: Istanbul, Turkey