Gympass, Inc. (operating as Wellhub) Overview
Pro stress-test →Wellhub (formerly Gympass) marked a strategic pivot with its 2024 rebrand, signaling expansion from corporate fitness access to an integrated wellness platform covering mental health, sleep, and preventative care. Operating under a B2B2C business model, over 10,000 employers work with Wellhub to offer their employees subsidized access to Wellhub's network to help them meet their needs at work, at home, or on the go.
Strategic Profile
Pro stress-test →Corporate subscription fees-tiered, per-head contracts charged monthly or annually-remain the bedrock, with enterprise clients (including many Fortune 500 firms) allocating more benefits and ESG spend to holistic health in 2025. Embedding AI health coaching and biometric tracking in 2025 transformed the product from access-first to outcomes-first, improving measurable health KPIs for enterprise clients-stress index and sleep quality improvements reported in pilots averaged 12-20%.
Competitive Landscape
Pro stress-test →Gympass (Wellhub) positions itself as the world leader in corporate wellness platforms, offering the best network of gyms, classes, personal trainers, and wellness apps – all in one employee benefit. Primary competitors include traditional corporate wellness vendors, fitness platforms, and emerging mental health/wellness app providers. Wellhub's differentiation rests on its scale of 50,000+ fitness partners, deep HR system integrations, and outcomes-focused product evolution.
Industry Context
Gympass, Inc. (operating as Wellhub) operates in Corporate Wellness / Health Technology.
Key facts
Founded: 2012 · Headquarters: New York, US · Employees: undisclosed · Revenue: undisclosed