FlexShopper, Inc. Overview
Pro stress-test →FlexShopper operates as a financial technology business that focuses on lease-to-own (LTO) and lending products for consumers who may have limited access to traditional credit. The company's omni-channel payment solutions include lease-to-own ecommerce marketplace, on-site ecommerce payment modal, and mobile applications for in-store point of sale.
Strategic Profile
Pro stress-test →FlexShopper targets nonprime consumers, typically defined as those with FICO scores below 660, through both its direct-to-consumer (DTC) marketplace and its business-to-business (B2B) retail partnerships. The company's VLO technology platform is the central nervous system for its operations, enabling instant underwriting across channels through a cloud-based system that supports both Direct-to-Consumer via FlexShopper.com and Business-to-Business partners.
Competitive Landscape
Pro stress-test →Competitors in the lease-to-own fintech space include Upbound (UPBD) and PROG Holdings (Progressive, PRG). These mature competitors have traditionally traded at 8-11x forward EV/EBITDA multiples, reflecting the established nature of the lease-to-own market. FlexShopper differentiated itself by targeting subprime consumers through technology-driven omni-channel distribution before its acquisition.
Industry Context
FlexShopper, Inc. operates in Lease-to-own financial services and consumer finance.
Key facts
Founded: 2006 · Headquarters: Boca Raton, FL · Employees: 204 · Revenue: N/A · Market cap: N/A