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The Beachbody Company, Inc.: Business Overview, Financials & Competitive Analysis

The Beachbody Company, Inc. scores 5/10 on the AskCyborg Cyborg Score (Mixed). Post-MLM pivot company stabilizing profitability while restructuring for retail expansion and nutritional product launches in 2026. The Beachbody Company reported a profitable Q1 2026 despite lower sales, with revenue down 25% from the prior year as both digital and nutrition categories declined. Q4 2025 saw adjusted EBITDA of.

What is The Beachbody Company, Inc.'s industry? The Beachbody Company, Inc. (bodi.com) operates in Digital Health. AskCyborg classifies The Beachbody Company, Inc. under Digital Health in its company registry.

Beachbody, LLC (operating as BODi) is a developer and online retailer of in-home fitness and weight loss solutions offering fitness and weight loss videos, meal replacements, muscle enhancements, and fitness gear. The...

5/ 10Mixed

Cyborg Score thesis

Post-MLM pivot company stabilizing profitability while restructuring for retail expansion and nutritional product launches in...

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Industry Digital Health
4 named competitors
4 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: September 21, 2026
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What's in This Report
The Beachbody Company, Inc. OverviewStrategic ProfileCompetitive LandscapeIndustry ContextKey facts
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The Beachbody Company, Inc. Overview

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Beachbody, LLC (operating as BODi) is a developer and online retailer of in-home fitness and weight loss solutions offering fitness and weight loss videos, meal replacements, muscle enhancements, and fitness gear. The company's product offerings include Digital Subscriptions, Nutritional Products, and Connected Fitness Products.

Strategic Profile

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Beachbody has demonstrated stability in its turnaround with 9 quarters of positive EBITDA and the second consecutive quarter of positive net income since going public in 2021. The company exited the multi-level marketing channel in December 2024 and launched 10 Minute BODi in December 2025, a 400-video fitness program designed to address the 185 million American adults who are overweight and/or have issues with blood pressure, cholesterol, blood sugar, and sleep apnea.

Competitive Landscape

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Herbalife Nutrition and Tone It Up are competitors of Beachbody. Beachbody competes in the digital fitness streaming space against platforms like Peloton Digital, Apple Fitness+, and traditional gym subscription services, while also competing in nutritional supplements against legacy MLM players and mainstream CPG brands entering the health category.

Industry Context

The Beachbody Company, Inc. operates in Digital Health.

Key facts

Founded: 1998 · Headquarters: El Segundo, California, US · Employees: 4,800 (as of March 2026) · Revenue: $251.7M (TTM as of April 2026) · Market cap: $78M (as of April 2026)

What the analysts stress-tested

The top findings that survived the multi-agent debate for The Beachbody Company, Inc..

  • The company eliminated partner compensation following the December 31, 2024 exit from the multi-level marketing channel, significantly improving operating efficiency.
  • Retail expansion is underway with Shakeology launching in late Q1 2026, P90X nutritional supplements in Q2/Q3 2026, and INSANITY nutritional supplements in late 2026.
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Recent developments

Material events tracked by the AskCyborg corpus.

  • December 2025Launched 10 Minute BODi, a 400-video fitness program targeting chronic health issues.
  • January 2026Amended credit agreement with Tiger Finance to enhance financial flexibility and adjust covenants.
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Named competitors

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Industry context

The Beachbody Company, Inc. operates in Digital Health. See how the rest of the sector scores on the Cyborg framework.

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Frequently asked questions

What does The Beachbody Company, Inc. do?+
Beachbody, LLC (operating as BODi) is a developer and online retailer of in-home fitness and weight loss solutions offering fitness and weight loss videos, meal replacements, muscle enhancements, and fitness gear. The...
What is The Beachbody Company, Inc.'s Cyborg Score?+
The Beachbody Company, Inc. has a Cyborg Score of 5/10 (Mixed). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are The Beachbody Company, Inc.'s main competitors?+
Named competitors include Herbalife Nutrition, Tone It Up, Peloton Digital, Apple Fitness+. The full competitive landscape is in the AskCyborg report.
How can I get the full The Beachbody Company, Inc. research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the The Beachbody Company, Inc. research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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