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Refurbed: Business Overview, Financials & Competitive Analysis

Refurbed is an online platform offering multi-category refurbished consumer electronic products. It sells renewed phones, laptops, and tablets up to 40% cheaper and 100% more environmentally friendly than their brand-...

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7/ 10Solid

Cyborg Score thesis

Profitable refurbished electronics marketplace with strong sustainability positioning, recent €50M funding (March 2026), and 40%...

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Industry Consumer Platforms
4 named competitors
3 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: October 19, 2026
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Refurbed Overview

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Refurbed is an online platform offering multi-category refurbished consumer electronic products. It sells renewed phones, laptops, and tablets up to 40% cheaper and 100% more environmentally friendly than their brand-new, store-bought counterparts. Refurbed devices are renewed through a 40-step process, making them look new and function like new.

Strategic Profile

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As of 2025, the company achieved profitability and set a benchmark for other startups in the circular economy space, proving that profitability and environmental responsibility can go hand in hand. The company aims to accelerate its UK expansion, broaden its product categories, and enhance its AI-powered platform to improve operational efficiency and customer experience, while supporting scaling infrastructure, marketing, and strategic partnerships.

Competitive Landscape

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Back Market, Trocafone, Swappie, Leapp, and reBuy reCommerce are competitors in the refurbished electronics marketplace space. Refurbed differentiates through its multi-category platform, 40-step refurbishment process, profitability at scale, and strong sustainability positioning across a growing 12-country European footprint.

Industry Context

Refurbed operates in Consumer Platforms.

Key facts

Founded: 2017 · Headquarters: Vienna, Austria · Employees: 276 · Revenue: €110M estimated annual revenue · Market cap: N/A

What the AI analysts debated

AI-generated and not independently verified: selected findings from the multi-agent debate on Refurbed.

  • Achieved profitability in March 2026 with 40% year-on-year sales growth
  • Raised €50 million in funding led by Alex Zubillaga and Orilla Asset Management (October 2025)
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Recent developments

Material events tracked by the AskCyborg corpus.

  • March 2026Achieved profitability milestone while maintaining 40% YoY sales growth
  • October 2025Raised €50M Series D funding round led by Alex Zubillaga and Orilla Asset Management
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Named competitors

Pulled from the analyst-debate framework. Click any competitor to see their Cyborg Score.

Back MarketMarketplace for refurbished electronics with quality inspections and warranties→SwappieOnline marketplace specializing in refurbished iPhones→reBuy reCommerceRefurbished electronics marketplace focusing on smartphones and laptops→LeappRefurbished electronics platform→

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Industry context

Refurbed operates in Consumer Platforms. See how the rest of the sector scores on the Cyborg framework.

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Frequently asked questions

What does Refurbed do?+
Refurbed is an online platform offering multi-category refurbished consumer electronic products. It sells renewed phones, laptops, and tablets up to 40% cheaper and 100% more environmentally friendly than their brand-...
What is Refurbed's Cyborg Score?+
Refurbed has a Cyborg Score of 7/10 (Solid). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are Refurbed's main competitors?+
Named competitors include Back Market, Swappie, reBuy reCommerce, Leapp. The full competitive landscape is in the AskCyborg report.
How can I get the full Refurbed research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the Refurbed research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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