Mr Price Group Limited: Business Overview, Financials & Competitive Analysis
Mr Price Group Limited scores 6/10 on the AskCyborg Cyborg Score (Solid). Established market leader with cash-generative model and regional growth opportunities, but constrained by local macroeconomic conditions and rising digital competition. The company faces dependence on South Africa's weak economic climate and slow regional diversification, exposing it to local market volatility. Competition from agile fast fashion and online-only players.
What is Mr Price Group Limited's industry? Mr Price Group Limited (mrpricegroup.com) operates in General Retailers - Apparel & Homeware. AskCyborg classifies Mr Price Group Limited under General Retailers - Apparel & Homeware in its company registry.
Mr Price Group is a South African retail group operating under numerous subsidiaries across multiple retail categories, with stores in numerous African countries. It is one of South Africa's largest retail groups by n...
Cyborg Score thesis
Established market leader with cash-generative model and regional growth opportunities, but constrained by local macroeconomic...
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Get Current Report FreeMr Price Group Limited Overview
Pro stress-test →Mr Price Group is a South African retail group operating under numerous subsidiaries across multiple retail categories, with stores in numerous African countries. It is one of South Africa's largest retail groups by number of stores and annual revenue, established in 1985 and headquartered in Durban, with 3,100 stores across 10 brands. The company is listed on the JSE Limited and is the largest apparel and homeware retailer on the FTSE/JSE Top 40 Index, ranking 32nd for market capitalization.
Strategic Profile
Pro stress-test →In 2025, 79.7% of the group's sales came from apparel, 17.1% from homeware, and 3.2% from financial services and telecoms. Unlike most retailers, Mr. Price receives most of its sales in cash, but there is a growing credit element. In 2024, South African sales grew by 15.5%, compared to the rest of Africa sales for the group growing by 25.4%.
Competitive Landscape
Pro stress-test →MRP faces competition from agile fast fashion and online-only players along with shifting consumer demands. Primary competitors in South African retail include Woolworths, Truworths, and Foschini. MRP's differentiation relies on value positioning and extensive physical store network, though online presence remains underdeveloped.
Industry Context
Mr Price Group Limited operates in General Retailers - Apparel & Homeware.
Key facts
Founded: 1985 · Headquarters: Durban, South Africa · Employees: 32000 · Revenue: N/A · Market cap: $3.2B (ZAR 57B)