AmRest Holdings SE — Cyborg Score 6/10

Solid
Restaurants and Food Service - Quick Service, Casual Dining, and Coffee Operations

Strategic Profile

AmRest is one of the largest restaurant operators in Europe, aiming to deliver exceptional service and the irresistible taste of products to guests. The company was founded in 1993 and is based in Madrid, Spain. AmRest operates in Bulgaria, China, Croatia, Czech Republic, France, Germany, Hungary, Poland, Romania, Russia, Serbia, Slovakia, Slovenia, and others.

Cyborg Score Rationale

AmRest operates more than 2,300 locations, mostly franchises of KFC, Pizza Hut and Starbucks. As of September 2025, AmRest has a trailing 12-month revenue of $2.85B. However, the company faces challenges from franchise terminations and competitive market dynamics.

Top Insights

  • Burger King terminated its franchising contract with AmRest in February 2022, resulting in no new Burger King restaurants opening in Poland, Czech Republic, Slovakia, Romania and Bulgaria.
  • AmRest's attempts since 2012 for developing La Tagliatella chain outside Spain were without success, with locations opened in China, India and the United States closing quickly.
  • AmRest Holdings has 45,000 total employees.
  • AmRest is listed on the Warsaw Stock Exchange since 2005 and Madrid Stock Exchange since 2018 with Mexican investor Carlos Fernández González as majority stakeholder.

Named Competitors

  • Ibersol SGPS — Portuguese restaurant operator
  • KFC — Global quick-service chicken restaurant franchises
  • Pizza Hut — Global pizza delivery and dining franchises
  • Starbucks — Global coffee shop chain

Recent Developments

  • (February 2022) Burger King terminated franchise contract, halting new openings in key CEE markets
  • (2025) Trailing 12-month revenue reached $2.85B with continued portfolio management
  • (2018) Moved headquarters to Madrid, Spain, and acquired Sushi Shop restaurant chain

Open the full interactive AmRest Holdings SE report

Strategic research, analyst-debate audio, full Cyborg Score breakdown across 11 dimensions, and saved-company audio playlists.

Open report →