Zhubajie (ZBJ Network Inc.) Overview
Pro stress-test →Zhubajie is an online platform connecting freelancers in design, IT, marketing, and other creative fields with clients seeking paid projects. It is the largest online service market in China, and has gathered more than 10 million professional skills and institutions.
Strategic Profile
Pro stress-test →The platform primarily targets small and medium-sized enterprises (SMEs), tailoring its services to their specific needs and tapping into a significant market segment. Zhubajie generates revenue through multiple streams, primarily through commission fees on completed projects. It diversifies income through 'smart enterprise services' such as taxation and tech support, as well as industrial services and solutions for government agencies, reducing reliance on a single revenue source.
Competitive Landscape
Pro stress-test →Zhubajie, a leading Fiverr competitor, has revolutionized China's gig economy by connecting businesses with a massive network of freelancers. The platform competes against international models (Upwork, Fiverr) and domestic Chinese alternatives. The rise of Fiverr-style platforms has driven a 'race-to-the-bottom' on pricing, further eroding margins.
Industry Context
Zhubajie (ZBJ Network Inc.) operates in Online freelance marketplaces and gig platforms.
Key facts
Founded: 2006 · Headquarters: Chongqing, China · Employees: 4,000 (as of 2017) · Revenue: N/A · Market cap: N/A