Almacenes Éxito S.A. Overview
Pro stress-test →Almacenes Éxito is the largest retailer in Colombia, selling groceries and other supermarket goods, clothing and fabrics, home appliances, and home entertainment electronics. The company has 390 stores located in 175 municipalities of Colombia. In January 2025, Éxito completed its exit from the New York Stock Exchange, concentrating the float in Colombia to improve share liquidity for domestic investors.
Strategic Profile
Pro stress-test →Under new ownership (as of 2024), the company launched a three-to-four-year plan to convert approximately 150 underperforming stores into premium formats, chiefly the upscale Carulla banner, with 26 stores converted by end-2024 showing 12% sales growth. Éxito operates multiple retail banners and engages in online commerce through exito.com, carulla.com, and other e-commerce platforms.
Competitive Landscape
Pro stress-test →Éxito competes in Colombia's highly competitive retail market against international and domestic operators. Primary rivals include Carrefour (hypermarket chain), Makro (wholesale and retail), and D1/Ara (discount format), along with growing e-commerce and smaller regional chains. Éxito's multi-banner strategy (Éxito, Carulla, Surtimax, Super Inter, Libertad across multiple countries) and omnichannel platform differentiate it, though margin pressure and changing consumer preferences remain structural challenges.
Industry Context
Almacenes Éxito S.A. operates in Retail grocery and hypermarket chains.
Key facts
Founded: 1949 · Headquarters: Medellín, Colombia · Employees: 41,090 · Revenue: $5.4B (2025) · Market cap: $1.8B