Xiaomi Corporation Overview
Pro stress-test →Xiaomi is a Chinese multinational technology company headquartered in Beijing, best known for its consumer electronics, software, and electric vehicles. As the third-largest smartphone vendor globally as of 2025, it maintains a significant presence across smartphones, IoT devices, smart home products, and increasingly, electric vehicles.
Strategic Profile
Pro stress-test →The company demonstrated strong momentum in Q3 2025 with revenue of RMB 113.1 billion (up 22.3% YoY), gross profit margin at a record 22.9%, and Smart EV/AI segment revenue surging 199.2% YoY to RMB 29.0 billion. Overseas IoT revenue expansion and further globalization are key growth drivers for 2026.
Competitive Landscape
Pro stress-test →Xiaomi competes directly with Apple and Samsung as the third-largest smartphone vendor globally. Top competitors include Nothing, Realme, and OPPO in smartphones. In EVs, it competes with Tesla, traditional automakers, and Chinese competitors like BYD, while facing intense competition in AIoT from established ecosystem players.
Industry Context
Xiaomi Corporation operates in Consumer Electronics, Smartphones, IoT Devices, Electric Vehicles, Smart Manufacturing.
Key facts
Founded: 2010 · Headquarters: Beijing, China · Employees: 56,231 · Revenue: $59.4B · Market cap: $143B