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WPForms: Business Overview, Financials & Competitive Analysis

WPForms is a drag & drop online form builder for WordPress that helps beginners create contact forms, newsletter subscription forms, payment forms, and other type of online forms with a few clicks without hiring a dev...

Analyst-debate audio for WPForms

AskCyborg analysts argue the bull and bear cases for WPForms across 11 stress-tested dimensions. Listen on your commute -- faster than reading the 30-page report.

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What's in This Report
WPForms OverviewStrategic ProfileCompetitive LandscapeIndustry ContextKey facts
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7/ 10Solid

Cyborg Score thesis

Market-leading WordPress form plugin with solid user base and healthy revenue trajectory, but limited scale and growth...

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Industry WordPress form builder plugins
4 named competitors
3 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: June 29, 2026
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WPForms Overview

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WPForms is a drag & drop online form builder for WordPress that helps beginners create contact forms, newsletter subscription forms, payment forms, and other type of online forms with a few clicks without hiring a developer or learning how to code. Trusted by over 6 million users, it offers features such as conditional logic, payment integrations, and entry management, making it suitable for various industries including health, education, and eCommerce.

Strategic Profile

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WPForms is the most popular form builder plugin for WordPress backed by Awesome Motive. The platform differentiates itself through ease of use for non-technical users, with additions including AI-powered form generation (November 2024) and comprehensive payment processing capabilities. Since its launch in 2016, WPForms has shown consistent revenue growth, reflecting its expanding user base and increasing adoption across various industries.

Competitive Landscape

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WPForms competes primarily within the WordPress form builder plugin segment against Gravity Forms and Ninja Forms, which offer similar drag-and-drop builders with payment integration. In the broader no-code form space, it faces indirect competition from standalone form platforms like Typeform and Jotform, though WPForms' WordPress-native positioning and ease of use for beginners differentiate it within that ecosystem. WPForms' top competitors are ByteScout, 123FormBuilder and involve.me.

Industry Context

WPForms operates in WordPress form builder plugins.

Key facts

Founded: 2016 · Headquarters: West Palm Beach, US · Employees: 25 · Revenue: $2.8M (July 2025) · Market cap: N/A

What the analysts stress-tested

The top findings that survived the multi-agent debate for WPForms.

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Recent developments

Material events tracked by the AskCyborg corpus.

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Named competitors

Pulled from the analyst-debate framework. Click any competitor to see their Cyborg Score.

Gravity FormsWordPress form builder with advanced conditional logic and payments→Ninja FormsWordPress form builder with CRM and automation features→TypeformCloud-based form and survey platform→123FormBuilderOnline form builder and survey tool→

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Industry context

WPForms operates in WordPress form builder plugins. See how the rest of the sector scores on the Cyborg framework.

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Analyst debate, not single-author opinion

Every report is stress-tested by a panel of AI analysts arguing across 11 dimensions. The output is the part of the case that survived pushback.

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The Cyborg Score is recomputed weekly against fresh data. Recent material developments are continuously tracked and surfaced.

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Methodology open at /methodology

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Frequently asked questions

What does WPForms do?+
WPForms is a drag & drop online form builder for WordPress that helps beginners create contact forms, newsletter subscription forms, payment forms, and other type of online forms with a few clicks without hiring a dev...
What is WPForms's Cyborg Score?+
WPForms has a Cyborg Score of 7/10 (Solid). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are WPForms's main competitors?+
Named competitors include Gravity Forms, Ninja Forms, Typeform, 123FormBuilder. The full competitive landscape is in the AskCyborg report.
How can I get the full WPForms research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the WPForms research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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