United Spirits Limited Overview
Pro stress-test →United Spirits Limited manufactures, sells, and distributes alcoholic beverages and other allied spirits in India and internationally. As the second-largest spirits company globally by volume, it operates as a holding company subsidiary with Diageo holding 55.88% shareholding. The company combines heritage Indian brands with premium global offerings across all price segments.
Strategic Profile
Pro stress-test →USL is the country's leading beverage alcohol company, manufacturing a wide portfolio of premium brands including Johnnie Walker, Black Dog, Black & White, VAT 69, Antiquity, Signature, Royal Challenge, McDowell's No.1, Smirnoff and Captain Morgan. The company imports, manufactures, distributes, and sells alcoholic beverages under Diageo's iconic brands. USL has a comprehensive brand portfolio with more than 80 brands, with 9 brands selling more than a million cases each year, including 1 brand selling over 25 million cases annually.
Competitive Landscape
Pro stress-test →United Spirits is one of the largest alcoholic beverage companies in India and is now a subsidiary of Diageo Plc, a global leader in spirits. Key competitors in the Indian spirits market include Pernod Ricard India, Radico Khaitan, and smaller regional players. USL's advantage stems from Diageo's global distribution network, premium brand portfolio, and market leadership position.
Industry Context
United Spirits Limited operates in Beverage Alcohol & Spirits Manufacturing.
Key facts
Founded: 1826 · Headquarters: Bengaluru, India · Employees: N/A · Revenue: ₹12,405 Cr (FY2026) · Market cap: ₹1,01,931 Cr (~$12.2B)