Take-Two Interactive Software, Inc. Overview
Pro stress-test →Take-Two Interactive is a leading developer, publisher, and marketer of interactive entertainment, operating principally through Rockstar Games, 2K, and Zynga. The company reported strong growth with 18% expected net bookings growth for fiscal 2026, driven by blockbuster franchises and expanding mobile portfolio.
Strategic Profile
Pro stress-test →With the highly anticipated launch of Grand Theft Auto VI on November 19th, the company projects record levels of net bookings in fiscal 2027. Recurrent consumer spending from in-game purchases and subscriptions grew 23% and represented 76% of total net bookings, indicating strong recurring revenue model success. The company is positioned as a premium publisher with diversified IP across console, PC, and mobile platforms.
Competitive Landscape
Pro stress-test →Take-Two competes across multiple platforms and business models through its Rockstar Games, 2K, and Zynga labels. Primary competitors include Activision Blizzard, Electronic Arts, Ubisoft, and emerging mobile-focused publishers. Take-Two's competitive advantage lies in premium IP franchises (GTA, NBA 2K, Red Dead Redemption) and diversified revenue across console, PC, and mobile channels.
Industry Context
Take-Two Interactive Software, Inc. operates in Interactive Entertainment / Video Games Publishing.
Key facts
Founded: 1993 · Headquarters: New York City, US · Employees: N/A · Revenue: $1.70B (Q3 FY2026) · Market cap: N/A