SpringBig Holdings, Inc. Overview
Pro stress-test →SpringBig Holdings, Inc. (SBIG) is a software company that focuses on customer loyalty, marketing automation, and AI-powered MarTech solutions for regulated and high-risk industries. The company is frequently described in its public communications as a market-leading, AI software platform that connects consumers with retailers and brands, primarily through SMS marketing, email, push notifications, customer feedback systems, and loyalty programs. The platform primarily serves cannabis retailers and other regulated sectors in the U.S. and Canada.
Strategic Profile
Pro stress-test →SpringBig is an AI-powered marketing automation and omnichannel CRM SaaS platform. The company has achieved positive net income in recent quarters while maintaining strong operating discipline, with the third consecutive quarter of positive Adjusted EBITDA and Q3 2025 revenue of $5.9M. The company demonstrated strategic intent by acquiring Vice CRM and appointing its founder as CEO in April 2025, signaling a refocused go-to-market strategy.
Competitive Landscape
Pro stress-test →Competitors include Confident LIMS, Flowhub, WebJoint, and MJ Freeway. SpringBig positions itself as the compliance-focused, AI-powered alternative for cannabis retailers and regulated industries where message deliverability and regulatory adherence are mission-critical. The competitive advantage centers on vertical specialization (cannabis and gaming) and recent AI/NLP feature velocity, though scale and brand recognition remain limited on OTC markets.
Industry Context
SpringBig Holdings, Inc. operates in Cannabis marketing automation and loyalty SaaS.
Key facts
Founded: 2016 · Headquarters: Boca Raton, US · Revenue: $22.8M · Market cap: $229K