Société BIC SA Overview
Pro stress-test →Société BIC SA is a leading worldwide manufacturer of stationery, lighters, and razors, founded in 1945 and headquartered in Clichy, France. The company operates across writing instruments, lighters, shavers, and related consumer products through multiple recognized brands. As of 2026, BIC generates $2.09 billion in annual revenue (declining 2.1% year-over-year) with a market capitalization of $2.18 billion.
Strategic Profile
Pro stress-test →BIC stands as a leading company in the Consumer Defensive sector, competing in mature, resilient consumer product categories. The company markets its products through a range of channels, including retail mass-market distributors, traditional stores, office product suppliers, and e-commerce, under brands including BIC, BIC Cristal, Tipp-ex, Velleda, BodyMark, Wite-Out, Tangle Teezer, and others. The company's strategic focus centers on cost control and operational efficiency in a competitive consumer goods market.
Competitive Landscape
Pro stress-test →BIC competes in fragmented global markets for writing instruments, lighters, and shavers against both established multinational companies and regional players. Key competitors include Newell Brands (Papermate, Sharpie), Energizer Holdings (lighters and consumer products), Colgate-Palmolive (razors and personal care), and Henkel (office and craft supplies). The markets are characterized by intense price competition, private-label alternatives, and secular decline in some categories like ballpoint pens.
Industry Context
Société BIC SA operates in Writing instruments and stationery products.
Key facts
Founded: 1945 · Headquarters: Clichy, France · Employees: 9,224 · Revenue: $2.09B (2025 actual) · Market cap: $2.18–2.77B