Shorthand Overview
Pro stress-test →Shorthand is a no-code digital storytelling platform for marketing, communications, and media teams. The company serves clients including Amazon, TripAdvisor, Manchester City F.C., Honda, BBC News, RELX, Dow Jones, The Financial Times, Christie's, Cambridge University, Oxford University, and Save The Children. The company generated annual revenue of $7 million in 2026 while maintaining profitability as a bootstrapped, remote-first organization.
Strategic Profile
Pro stress-test →The platform enables non-technical users to create stories using interactive content, including video, audio, and scroll-triggered animation effects, without the need to wait on development teams. Shorthand has a rare distinction in this era of money-burning startups of being comfortably profitable. The company competes in the visual storytelling and no-code SaaS space, serving enterprises, publishers, and institutional clients globally with a fully distributed team.
Competitive Landscape
Pro stress-test →Shorthand competes in the no-code visual storytelling and content creation space against broader SaaS platforms. Direct competitors include Canva (design and publishing), Adobe Express (integrated content creation), and specialized publishing tools. The company's defensibility rests on enterprise customer loyalty, engagement metrics superior to alternatives, and institutional credibility with premium publishers and brands.
Industry Context
Shorthand operates in No-code visual storytelling and publishing platforms.
Key facts
Founded: 2013 · Headquarters: Brisbane, Australia · Employees: 51-200 · Revenue: $7 million (2026)