Regions Financial Corporation Overview
Pro stress-test →Regions Financial is a financial holding company providing banking and related products and services through three segments: Corporate Bank, Consumer Bank, and Wealth Management. With $160 billion in assets and approximately 1,250 banking offices across the South, Midwest and Texas, Regions is one of the nation's largest full-service consumer and commercial banking providers.
Strategic Profile
Pro stress-test →The company operates a strong retail branch footprint across a 15-state Southeast-focused franchise and has been gaining deposit share since 2019 in high-growth markets including Atlanta, Nashville, Miami, Orlando, Dallas-Fort Worth, Houston, Tampa, and Huntsville. Regions emphasizes superior profitability and risk efficiency versus regional peers while deepening investments in growth markets, digital platforms, and talent to enhance customer experience.
Competitive Landscape
Pro stress-test →Regions has delivered top-quartile profitability metrics and leading returns among regional peers over the past decade, supported by strong brand and high customer satisfaction scores. As a large regional bank, Regions competes with other Southeast-focused regional banks and national institutions in consumer banking, commercial lending, and wealth management.
Industry Context
Regions Financial Corporation operates in Regional Banking.
Key facts
Founded: 1971 · Headquarters: Birmingham, Alabama · Revenue: $1.93B