Planet Resource Recovery, Inc. Overview
Pro stress-test →Planet Resource Recovery, Inc. is a Nevada-based company that acquired the intellectual property and tooling associated with the MAX ATV (all-terrain vehicle) product line and manufactures amphibious six-wheel-drive vehicles in New York state. MAX ATVs, first launched in 1969, have been used in numerous applications relating to recreation, hunting, commercial, industrial, and military operations.
Strategic Profile
Pro stress-test →The company's management has a collective of 56-plus years of experience in manufacturing, engineering, business management, eCommerce, and finance, with the company President serving as General Manager of Recreatives Industries for more than 20 years. The company acquired MAX's product line, assets, tooling, and intellectual property in November 2021.
Competitive Landscape
Pro stress-test →Planet Resource Recovery operates in the recreational and amphibious ATV segment, competing with established manufacturers including Polaris Industries (UTV/ATV platforms), Arctic Cat (ATVs and utility vehicles), and Yamaha (ATV division). The niche amphibious 6x6 segment limits direct competition but positions PRRY against general recreational ATV players and specialized off-road manufacturers. Limited recent production activity and OTC status suggest smaller scale relative to major recreational vehicle manufacturers.
Industry Context
Planet Resource Recovery, Inc. operates in Recreational all-terrain vehicle manufacturing.
Key facts
Founded: 2021 (acquisition of MAX brand) · Headquarters: Sarasota, Florida · Employees: 1 · Revenue: N/A · Market cap: N/A