Page Industries Limited Overview
Pro stress-test →Page Industries Limited is the exclusive licensee of JOCKEY International Inc. for manufacturing, distribution, and marketing of the JOCKEY® brand in India and neighboring markets, and also the exclusive licensee of Speedo International Ltd. for the Speedo brand in India. The company engages in the manufacturing, distribution, and marketing of innerwear, leisurewear, sportswear, and swimwear for men, women, and kids. The company has expanded its Jockey rights to include Saudi Arabia, Bahrain, and Kuwait.
Strategic Profile
Pro stress-test →The Jockey brand boasts an impressive Awareness Score of 96% and a Most Preferred Brand Score of 60% among its target audience. The company sells its products through exclusive brand stores, some of which are run by franchisees, large-format stores, multibrand stores, and its e-commerce channel. However, the company reports a weaker-than-expected operating environment for the Jockey brand, which is negatively impacting the brand's performance.
Competitive Landscape
Pro stress-test →Page Industries competes with K P R Mill Ltd, Vedant Fashions Ltd, Pearl Global Industries Ltd, Gokaldas Exports Ltd, Kitex Garments Ltd, Kewal Kiran Clothing Ltd, and Dollar Industries Ltd. The company maintains category leadership in branded innerwear through Jockey's dominant market presence, though faces intensifying competition and recent consumer demand softness.
Industry Context
Page Industries Limited operates in Textiles - Branded Apparel & Fashion.
Key facts
Founded: 1994 · Headquarters: Bengaluru, India · Employees: 23,457 · Revenue: ₹49.35B (FY2024) · Market cap: ₹34.4B