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Odoo: Business Overview, Financials & Competitive Analysis

Odoo is a developer of open-source enterprise resource planning and customer relationship management solutions, providing integrated applications including accounting, sales, inventory, and project management. The com...

Analyst-debate audio for Odoo

AskCyborg analysts argue the bull and bear cases for Odoo across 11 stress-tested dimensions. Listen on your commute -- faster than reading the 30-page report.

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What's in This Report
Odoo OverviewStrategic ProfileCompetitive LandscapeIndustry ContextKey facts
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8/ 10Strong

Cyborg Score thesis

High-growth, profitable SME-focused ERP unicorn with strong unit economics, rapidly scaling revenue, and dominant market position...

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Industry Enterprise Resource Planning (ERP) Software
5 named competitors
3 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: June 22, 2026
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Odoo Overview

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Odoo is a developer of open-source enterprise resource planning and customer relationship management solutions, providing integrated applications including accounting, sales, inventory, and project management. The company employs approximately 7,600 people as of 2026 and serves 11,000 customers.

Strategic Profile

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Odoo holds 5.77% of the global ERP market and 12–15% of the SME ERP segment, positioning itself as the dominant modular ERP for mid-market businesses. Odoo is scaling like a SaaS company, not a traditional enterprise vendor. Its open-source model and focus on usability provide a key differentiator, particularly for small and medium-sized enterprises.

Competitive Landscape

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Odoo's top competitors include HubSpot, Salesforce, and Freshworks. Odoo dominates modular, cloud-first, AI-embedded ERP adoption for mid-market enterprises. Its open-source model and focus on usability provide a key differentiator, particularly for small and medium-sized enterprises.

Industry Context

Odoo operates in Enterprise Resource Planning (ERP) Software.

Key facts

Founded: 2005 · Headquarters: Ghent, Belgium · Employees: 7,600 · Revenue: $552M (2025), €650M (~$713M USD) · Market cap: $5.3B–$5.5B (private valuation)

What the analysts stress-tested

The top findings that survived the multi-agent debate for Odoo.

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Recent developments

Material events tracked by the AskCyborg corpus.

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Named competitors

Pulled from the analyst-debate framework. Click any competitor to see their Cyborg Score.

Salesforce CRMCloud-based CRM and enterprise applicationsHubSpot CRMCloud-based CRM and marketing automation platformFreshworks CRMCloud-based CRM and customer engagement suiteOracle NetSuiteCloud-based ERP and financial management suiteSAPEnterprise resource planning and cloud business solutions

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Industry context

Odoo operates in Enterprise Resource Planning (ERP) Software. See how the rest of the sector scores on the Cyborg framework.

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Every report is stress-tested by a panel of AI analysts arguing across 11 dimensions. The output is the part of the case that survived pushback.

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Frequently asked questions

What does Odoo do?+
Odoo is a developer of open-source enterprise resource planning and customer relationship management solutions, providing integrated applications including accounting, sales, inventory, and project management. The com...
What is Odoo's Cyborg Score?+
Odoo has a Cyborg Score of 8/10 (Strong). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are Odoo's main competitors?+
Named competitors include Salesforce CRM, HubSpot CRM, Freshworks CRM, Oracle NetSuite. The full competitive landscape is in the AskCyborg report.
How can I get the full Odoo research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the Odoo research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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