The New York Times Company Overview
Pro stress-test →The New York Times Company is a major American media corporation founded in 1851 that publishes The New York Times and operates digital properties including NYTimes.com, The Athletic, and Wirecutter. The company has successfully transitioned to a subscription-first model and generated approximately $2.74B in trailing twelve-month revenue as of February 2026.
Strategic Profile
Pro stress-test →NYT has positioned itself as a premium digital journalism brand with a focus on subscriptions, particularly digital subscriptions which now drive the majority of revenue alongside advertising. The company benefits from strong brand recognition, international reach through The International New York Times, and content diversity spanning news, opinion, and specialty products. Its strategy emphasizes subscriber growth, margin expansion, and long-term monetization through multiple revenue streams.
Competitive Landscape
Pro stress-test →NYT competes with News Corp, The Washington Post (WP Company), The Guardian, and E.W. Scripps in digital media and news publishing. The company differentiates through premium content quality, international reach, and a diversified subscription portfolio. NYT's brand strength and digital-first strategy provide competitive advantages, though it faces ongoing competition from digital aggregators and alternative news sources.
Industry Context
The New York Times Company operates in Digital Media & Publishing.
Key facts
Founded: 1851 · Headquarters: New York, US · Revenue: $2.74B · Market cap: $12.6B