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mySugr: Business Overview, Financials & Competitive Analysis

Founded in 2012 and acquired by Roche in 2017, mySugr is a digital health company that simplifies life with diabetes through technology and support services. The mySugr App integrates with medical devices to empower p...

Analyst-debate audio for mySugr

AskCyborg analysts argue the bull and bear cases for mySugr across 11 stress-tested dimensions. Listen on your commute -- faster than reading the 30-page report.

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What's in This Report
mySugr OverviewStrategic ProfileCompetitive LandscapeIndustry ContextKey facts
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7/ 10Strong

Cyborg Score thesis

Backed by Roche and serving 5M+ users globally, mySugr holds a defensible position in the high-growth digital diabetes management...

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Industry Digital diabetes management platforms
5 named competitors
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: July 20, 2026
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mySugr Overview

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Founded in 2012 and acquired by Roche in 2017, mySugr is a digital health company that simplifies life with diabetes through technology and support services. The mySugr App integrates with medical devices to empower people with diabetes through comprehensive self-management including a logbook, insulin calculator, diabetes coach, and doctor reports.

Strategic Profile

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The platform serves over 5 million people with diabetes across more than 80 countries, positioning mySugr as a global digital diabetes leader. As part of Roche's portfolio, mySugr operates from Vienna alongside other Roche diabetes care solutions including Accu-Chek and navify. Maintaining an open platform architecture, mySugr allows users to upload blood glucose data from any device into its logbook application.

Competitive Landscape

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mySugr competes in the digital diabetes management space with subscription-based and standalone app platforms. Key competitors include Omada Health (wellness platform with diabetes focus), One Drop (subscription blood glucose monitoring), and Virta Health (specialty diabetes clinic). Dexcom and Medtronic operate as device partners, while traditional pharmaceutical players (Merck, CVS Health) and tech entrants (Apple) are exploring adjacent diabetes management services.

Industry Context

mySugr operates in Digital diabetes management platforms.

Key facts

Founded: 2012 · Headquarters: Vienna, Austria · Revenue: N/A · Market cap: N/A

What the analysts stress-tested

The top findings that survived the multi-agent debate for mySugr.

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Named competitors

Pulled from the analyst-debate framework. Click any competitor to see their Cyborg Score.

One DropSubscription-based mobile blood glucose monitoring and diabetes management platformGlookoDigital diabetes management platform for tracking and device integrationGlucose BuddyDiabetes tracking app with detailed logging and optional coachingBlueStarClinically-positioned digital coaching app for diabetes self-managementSignosAI-powered app providing personalized insights using continuous glucose monitoring data

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Industry context

mySugr operates in Digital diabetes management platforms. See how the rest of the sector scores on the Cyborg framework.

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Every report is stress-tested by a panel of AI analysts arguing across 11 dimensions. The output is the part of the case that survived pushback.

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Frequently asked questions

What does mySugr do?+
Founded in 2012 and acquired by Roche in 2017, mySugr is a digital health company that simplifies life with diabetes through technology and support services. The mySugr App integrates with medical devices to empower p...
What is mySugr's Cyborg Score?+
mySugr has a Cyborg Score of 7/10 (Strong). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are mySugr's main competitors?+
Named competitors include One Drop, Glooko, Glucose Buddy, BlueStar. The full competitive landscape is in the AskCyborg report.
How can I get the full mySugr research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the mySugr research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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