Kabbage, Inc. Overview
Pro stress-test →Kabbage is a revolving business line of credit now operated by American Express, which acquired Kabbage in 2020. The platform offers small businesses quick access to funds with a doc-free application if they link their business accounts, positioning it as a fast-track alternative lending solution for underserved SMBs.
Strategic Profile
Pro stress-test →Kabbage was rebranded as American Express Business Blueprint in February 2023, becoming a core component of Amex's digital cash flow management ecosystem for small businesses. Amex acquired Kabbage's team, full suite of financial technology products, data platform and IP built for small businesses, enabling deep integration with Amex's lending, checking, and payments offerings.
Competitive Landscape
Pro stress-test →Kabbage/Business Blueprint competes in the fast-approval, small-dollar working capital segment, targeting fair-credit borrowers (660+) unable to qualify for traditional bank loans or SBA 7(a) loans, and performing best for short-term cash flow gaps or emergency inventory purchases. Key competitors include OnDeck (Enova), Fundbox, Bluevine, and direct SBA 7(a) lenders, as well as neobank business lending from Square and Stripe.
Industry Context
Kabbage, Inc. operates in Small business lending platforms.
Key facts
Founded: 2011 · Headquarters: Atlanta, US · Employees: N/A · Revenue: N/A · Market cap: N/A