Heineken N.V. Overview
Pro stress-test →Heineken is the world's second-largest brewer behind Anheuser-Busch InBev. The company brews and sells beer and cider in the Americas, Europe, Africa, the Middle East, and the Asia Pacific, and provides wine, malt, soft drinks, and mineral and bottled water. A global beverage powerhouse with an extensive brand portfolio including Heineken, Amstel, and Tiger.
Strategic Profile
Pro stress-test →The group owns 181 breweries, malteries and cider plants in over 70 countries. The company plans to cut 5,000 to 6,000 roles globally and target €400-€500 million in recurring annual savings from productivity, including AI-enabled digitisation as part of the EverGreen 2030 plan. Positioned to leverage scale while transitioning to premium offerings amid softening demand.
Competitive Landscape
Pro stress-test →Key competitors include Asahi Group Holdings, Carlsberg Breweries, Molson Coors Beverage Company, and Constellation Brands. Heineken maintains strong position in Europe and emerging markets but faces intensifying competition from both global and regional brewers, particularly in premium segments.
Industry Context
Heineken N.V. operates in Beverages—Brewers.
Key facts
Founded: 1864 · Headquarters: Amsterdam, Netherlands · Revenue: $31.7B · Market cap: $48.4B