Greenyard NV Overview
Pro stress-test →Greenyard NV is a global market leader of fresh, frozen and prepared fruit & vegetables, flowers, and plants, counting Europe's leading retailers amongst its customer base and providing efficient and sustainable solutions through best-in-class products, market leading innovation, and outstanding service. With more than 9,000 employees operating in 25 countries worldwide, the company delivers goods and services worth approximately €5 billion per annum.
Strategic Profile
Pro stress-test →The company operates through two strategic segments: Fresh (supply of fresh products, fruit, vegetables, flowers, plants, and logistics) and Long Fresh (Frozen and Prepared divisions). As a family-owned business that is publicly traded on Euronext Brussels, Greenyard combines stability with a long-term vision for sustainable growth.
Competitive Landscape
Pro stress-test →Greenyard operates in a fragmented yet consolidating European produce market dominated by large-scale retailers seeking integrated supply chain solutions. Key competitive advantages include operational scale, logistical infrastructure, customer relationships with Europe's largest retailers, and product innovation capabilities across fresh, frozen, and prepared categories.
Industry Context
Greenyard NV operates in Food Processing & Distribution - Fresh, Frozen & Prepared Produce.
Key facts
Founded: 1983 · Headquarters: Sint-Katelijne-Waver, Belgium · Employees: 9,000+ · Revenue: €5.0B