GoodLeap Overview
Pro stress-test →GoodLeap is a technology company delivering best-in-class financing and software products for sustainable solutions, from solar panels and batteries to energy-efficient HVAC, heat pumps, roofing, windows, and more. The company has facilitated over $30 billion in loans to more than 1 million homeowners across 50 states as of 2025. GoodLeap is a private company that combines consumer financing with AI-powered software tools for contractors and service providers.
Strategic Profile
Pro stress-test →In June 2021, Loanpal rebranded to GoodLeap to reflect a broader mission to finance sustainable home solutions beyond solar, including energy-efficient windows, HVAC, and battery storage, aligning with environmental and affordability goals. In September 2025, GoodLeap expanded AI Virtual Power Plant nationwide with integrated retail in Texas. The company operates a dual-sided marketplace connecting homeowners seeking affordable sustainable upgrades with contractors offering financing-enabled solutions.
Competitive Landscape
Pro stress-test →Competitors include Renew Financial, Nithio, United Credit (Financial Software), and GreenSky. GoodLeap's top competitors also include Home Run Financing, FortiFi, and Housed. GoodLeap maintains competitive advantages through platform scale, integrated contractor software tools, and virtual power plant capabilities, though it competes against both specialized fintech lenders and established financial institutions.
Industry Context
GoodLeap operates in Residential sustainable home financing.
Key facts
Founded: 2003 · Headquarters: Roseville, California · Employees: 1,200 · Revenue: $361M · Market cap: N/A