Emperador Inc. Overview
Pro stress-test →Emperador Inc. manufactures, bottles, and distributes distilled spirits and other alcoholic beverages worldwide through two segments: Brandy and Scotch Whisky. Emperador brandy is the world's top-selling brandy by volume. The company is a subsidiary of Alliance Global Group, Inc.
Strategic Profile
Pro stress-test →Emperador acquired Whyte & Mackay, the 5th largest scotch whisky maker in Scotland, and Bodegas Fundador, the biggest and oldest brandy maker in Spain. As an Asian company, Emperador understands Asian tastes and tailors products, packaging, and marketing to Asian preferences in ways not easily replicated by competitors. The next growth stage is bringing premium European brands to Asian markets.
Competitive Landscape
Pro stress-test →Emperador is the second regional spirits company listed on SGX after Thai Beverage, distributing in over 100 countries. The spirits industry has high barriers to entry including capital requirements and aging time (minimum 12 years for quality single malts). Competes against global giants Diageo, Pernod Ricard, and regional players.
Industry Context
Emperador Inc. operates in Distilled Spirits and Alcoholic Beverages.
Key facts
Founded: 1990 · Headquarters: Quezon City, Philippines · Employees: 3070 · Revenue: 65.64B PHP · Market cap: 252.45B PHP