Disqus Overview
Pro stress-test →Disqus is a blog comment hosting service offering a platform for social integration, social networking, user profiles, analytics and more. The company's core offering is a service that publishers can install on their websites to manage reader discussions, providing tools for moderation, social media integration, user profiles, analytics, and mobile commenting. In December 2017, Disqus was acquired by Zeta Global, a data-driven marketing technology company, for a reported sum of $90 million.
Strategic Profile
Pro stress-test →Disqus monetizes through a network/advertising model, sharing revenue with publishers from promoted content and various ad formats integrated within comment sections, managed programmatically through partnerships with about 25 supply-side platforms. The platform provides engagement analytics and monetization options for publishers. As a subsidiary of Zeta Global, Disqus operates with financial stability while maintaining its distinct business unit status.
Competitive Landscape
Pro stress-test →Disqus' top competitors include Apester, Connatix and Jeeng. Disqus's primary competitors include Viafoura, Outbrain, Chartbeat and 13 more. The platform competes in the audience engagement and comment moderation space against both standalone comment systems and broader content engagement tools within publisher tech stacks.
Industry Context
Disqus operates in Publisher audience engagement and comment moderation platforms.
Key facts
Founded: 2007 · Headquarters: San Francisco, US · Employees: 17 · Revenue: $4.2M (March 2026 estimate) · Market cap: N/A