Davide Campari-Milano N.V. Overview
Pro stress-test →Davide Campari-Milano N.V. operates as a leading player in the premium spirits sector with a portfolio of over 50 brands spanning aperitifs, liqueurs, and ready-to-drink products, generating revenue primarily through brand sales across three main divisions: Aperol Group, Campari Americas, and Campari Asia Pacific & Rest of World. The company achieved revenue of €2.96 billion in 2025, up 6.4% organically from the prior year.
Strategic Profile
Pro stress-test →Aperol remains the top revenue contributor, accounting for over 30% of group sales, fueled by spritz cocktail trends in Europe and expanding U.S. markets. Campari positions itself in aperitifs, tequila and bourbon, segments that have experienced favorable demand trends, including the United States.
Competitive Landscape
Pro stress-test →Competition is intense, with large global players in spirits and beverages competing on brand heritage, marketing spend, distribution reach and innovation. Campari competes primarily against multinational spirits corporations in aperitifs, tequila, bourbon, and premium liqueur categories, with significant exposure to the U.S. market where premiumization trends favor its portfolio positioning.
Industry Context
Davide Campari-Milano N.V. operates in Spirits & Alcoholic Beverages.
Key facts
Headquarters: Sesto San Giovanni, Italy · Revenue: $3.05B · Market cap: $6.74B