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CrossFirst Bankshares, Inc.: Business Overview, Financials & Competitive Analysis

CrossFirst Bankshares is a bank holding company for CrossFirst Bank that provides a full suite of financial services to businesses, business owners, professionals and their personal networks through offices in Kansas,...

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What's in This Report
CrossFirst Bankshares, Inc. OverviewStrategic ProfileCompetitive LandscapeIndustry ContextKey facts
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7/ 10Strong

Cyborg Score thesis

Profitable regional bank achieving record earnings with attractive acquisition premium in a pending merger that positions the...

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Industry Regional Banking and Financial Services
3 named competitors
4 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: July 20, 2026
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CrossFirst Bankshares, Inc. Overview

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CrossFirst Bankshares is a bank holding company for CrossFirst Bank that provides a full suite of financial services to businesses, business owners, professionals and their personal networks through offices in Kansas, Missouri, Oklahoma, Texas, Arizona, Colorado and New Mexico. The company achieved record profitability in 2024 and is undergoing a transformational merger.

Strategic Profile

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As a regional bank, CrossFirst operates by providing deposit and lending products to commercial and consumer clients, offering private banking and commercial banking solutions with focus on commercial loans, real estate loans, and energy loans. The company is being acquired by First Busey Corporation, with shareholders approving the transaction in December 2024 and the holding company merger expected to close on March 1, 2025.

Competitive Landscape

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CrossFirst operates in the regional banking sector competing with mid-sized community and regional banks across its seven-state footprint. The company faces competition from larger national banks, smaller community banks, and fintech providers. Its strategic merger with First Busey positions the combined entity as a stronger competitor in regional markets.

Industry Context

CrossFirst Bankshares, Inc. operates in Regional Banking and Financial Services.

Key facts

Founded: 2007 · Headquarters: Leawood, Kansas · Employees: N/A · Revenue: N/A · Market cap: N/A

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The top findings that survived the multi-agent debate for CrossFirst Bankshares, Inc..

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Recent developments

Material events tracked by the AskCyborg corpus.

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Named competitors

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Cullen/Frost BankersRegional bank serving Texas with commercial and retail bankingPinnacle FinancialMulti-state regional bank with wealth management focusZions BancorporationMulti-state regional banking with operations in Southwest/Mountain West

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Industry context

CrossFirst Bankshares, Inc. operates in Regional Banking and Financial Services. See how the rest of the sector scores on the Cyborg framework.

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Frequently asked questions

What does CrossFirst Bankshares, Inc. do?+
CrossFirst Bankshares is a bank holding company for CrossFirst Bank that provides a full suite of financial services to businesses, business owners, professionals and their personal networks through offices in Kansas,...
What is CrossFirst Bankshares, Inc.'s Cyborg Score?+
CrossFirst Bankshares, Inc. has a Cyborg Score of 7/10 (Strong). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are CrossFirst Bankshares, Inc.'s main competitors?+
Named competitors include Cullen/Frost Bankers, Pinnacle Financial, Zions Bancorporation. The full competitive landscape is in the AskCyborg report.
How can I get the full CrossFirst Bankshares, Inc. research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the CrossFirst Bankshares, Inc. research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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