BioTrack Overview
Pro stress-test →BioTrack is the most experienced seed-to-sale cannabis software provider in the industry. With cannabis software actively operating in 38 states, Puerto Rico, Jamaica, Canada, Colombia, Australia, New Zealand, Netherlands and South Africa, the company provides a comprehensive compliance and operational platform that unifies cultivation, processing, manufacturing, and retail point-of-sale into a single traceability tool. BioTrack holds 24% of the seed-to-sale software market share, positioning it as the second-largest player in the regulated cannabis industry.
Strategic Profile
Pro stress-test →As the first-ever cannabis POS system to integrate every vertical of the cannabis business model, including cultivation, processing, and retail, into a single, universal traceability tool, BioTrack set the standard as the industry's first true seed-to-sale cannabis software. In a significant strategic pivot, BioTrack and Metrc created a new entity called BT Government, Inc., in August 2025, to take over BioTrack's government-facing track and trace contracts, allowing the company to refocus on commercial and operations software for dispensaries and operators. This repositioning strengthens BioTrack's focus on revenue-generating business software rather than regulatory systems.
Competitive Landscape
Pro stress-test →Within the 43 US states and territories where cannabis is legal, Metrc controls approximately 50% of the market, BioTrack holds 24%, Leaf Data Systems holds 6%, and Trace holds the remainder. BioTrack's integrated commercial operations suite (cultivation, processing, retail POS) differentiates it from government-only compliance systems. Competitive threats include specialized point-of-sale providers and ERP-style cannabis software platforms that integrate with multiple state compliance systems.
Industry Context
BioTrack operates in Cannabis Software / Compliance & Operations.
Key facts
Headquarters: Seattle, US