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Amplitude, Inc.: Business Overview, Financials & Competitive Analysis

Amplitude provides an AI analytics platform that helps analyze customer behavior within digital products in the United States and internationally. The company serves over 4,700 customers including Atlassian, Burger Ki...

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Amplitude, Inc. OverviewStrategic ProfileCompetitive LandscapeIndustry ContextKey facts
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5/ 10Mixed

Cyborg Score thesis

Amplitude shows stabilizing growth and improving margins, but elevated valuations relative to profitability and competitive...

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Industry AI-Powered Digital Analytics / Product Intelligence Software
4 named competitors
3 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: June 15, 2026
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Amplitude, Inc. Overview

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Amplitude provides an AI analytics platform that helps analyze customer behavior within digital products in the United States and internationally. The company serves over 4,700 customers including Atlassian, Burger King, NBCUniversal, Square, and Under Armour.

Strategic Profile

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With AI Agents embedded across the platform, teams can analyze, test, and optimize user experiences faster than ever, and is ranked #1 across multiple categories in G2's Winter 2026 Report. The company's annual recurring revenue reached $366 million with 17.3% year-on-year growth.

Competitive Landscape

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Amplitude competes with product analytics solutions like Pendo, Mixpanel, and Heap, larger players including Adobe Experience Cloud and Google Analytics, experimentation solutions from Optimizely and LaunchDarkly, and customer data platforms like mParticle and Twilio Segment.

Industry Context

Amplitude, Inc. operates in AI-Powered Digital Analytics / Product Intelligence Software.

Key facts

Founded: 2011 · Headquarters: San Francisco, US · Revenue: $366M ARR · Market cap: $976.2M

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The top findings that survived the multi-agent debate for Amplitude, Inc..

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Recent developments

Material events tracked by the AskCyborg corpus.

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Named competitors

Pulled from the analyst-debate framework. Click any competitor to see their Cyborg Score.

Product AnalyticsProduct analytics platform competitor→Product AnalyticsProduct analytics and experimentation platform→Product AnalyticsWeb and app analytics from Google→ExperimentationExperimentation and optimization platform→

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Industry context

Amplitude, Inc. operates in AI-Powered Digital Analytics / Product Intelligence Software. See how the rest of the sector scores on the Cyborg framework.

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Frequently asked questions

What does Amplitude, Inc. do?+
Amplitude provides an AI analytics platform that helps analyze customer behavior within digital products in the United States and internationally. The company serves over 4,700 customers including Atlassian, Burger Ki...
What is Amplitude, Inc.'s Cyborg Score?+
Amplitude, Inc. has a Cyborg Score of 5/10 (Mixed). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are Amplitude, Inc.'s main competitors?+
Named competitors include Product Analytics, Product Analytics, Product Analytics, Experimentation. The full competitive landscape is in the AskCyborg report.
How can I get the full Amplitude, Inc. research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the Amplitude, Inc. research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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