A-Mark Precious Metals, Inc. (now Gold.com, Inc.) Overview
Pro stress-test →A-Mark Precious Metals, Inc. (founded 1965, NASDAQ: AMRK) is a leading fully integrated precious metals platform that offers gold, silver, platinum, palladium, and copper bullion, numismatic coins, and related products to wholesale and retail customers via a portfolio of channels. The company operates an integrated ecosystem spanning wholesale distribution, direct-to-consumer retail, and secured lending across North America, Europe, and Asia. On December 2, 2025, A-Mark officially rebranded as Gold.com, Inc. and transferred its listing from Nasdaq to NYSE under symbol "GOLD".
Strategic Profile
Pro stress-test →The company conducts operations through three complementary segments: Wholesale Sales & Ancillary Services, Secured Lending, and Direct-to-Consumer. A-Mark's competitive advantage stems from its multi-channel distribution model, U.S. Mint-authorized purchaser status since 1986, and JM Bullion e-commerce platform operating seven separately branded websites. The company positions itself as a vertically integrated platform spanning the precious metals and collectibles value chain.
Competitive Landscape
Pro stress-test →Top competitors include International Precious Metals, Sunshine Minting, US Money Reserve, and APMEX. A-Mark differentiates through vertical integration spanning wholesale, retail, minting, logistics, and secured lending. With gross profit of $210.9M on TTM basis, the company's activities cover wholesale trading, retail distribution through multiple brands, minting, logistics/storage, and secured lending against physical assets.
Industry Context
A-Mark Precious Metals, Inc. (now Gold.com, Inc.) operates in Precious Metals Trading & Distribution / Alternative Assets.
Key facts
Founded: 1965 · Headquarters: El Segundo, California, US · Employees: 201-500 · Revenue: $11.9B · Market cap: $0.7B