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Alamy Limited: Business Overview, Financials & Competitive Analysis

Alamy is the world's largest online photo agency for stock, video and live news. The British privately owned stock photography agency, launched in September 1999, is an online supplier of stock images, videos, and oth...

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Alamy Limited OverviewStrategic ProfileCompetitive LandscapeIndustry ContextKey facts
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7/ 10Solid

Cyborg Score thesis

Established market leader in premium stock content licensing with a sustainable contributor-based model and global reach, but...

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Industry Stock Photography / Digital Media Licensing
4 named competitors
3 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: July 6, 2026
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Alamy Limited Overview

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Alamy is the world's largest online photo agency for stock, video and live news. The British privately owned stock photography agency, launched in September 1999, is an online supplier of stock images, videos, and other image material. The platform serves designers, marketers, publishers and other creative professionals globally.

Strategic Profile

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Alamy operates as a macrostock/midstock category service where each image license is sold under a separate agreement rather than subscription-based models. Content comes from agencies and independent photographers, or is collected from news archives, museums, national collections, and public domain content. The company was acquired by PA Media Group in February 2020.

Competitive Landscape

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Top competitors include Getty Images, Freepik and Shutterstock. Alamy differentiates through its macrostock model and diverse, user-sourced catalog versus subscription-driven microstock platforms. The company emphasizes authentic, human-created content in response to AI-generated image competition.

Industry Context

Alamy Limited operates in Stock Photography / Digital Media Licensing.

Key facts

Founded: 1999 · Headquarters: Abingdon, United Kingdom · Employees: 1,300+ · Revenue: $35M · Market cap: N/A

What the analysts stress-tested

The top findings that survived the multi-agent debate for Alamy Limited.

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Recent developments

Material events tracked by the AskCyborg corpus.

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Named competitors

Pulled from the analyst-debate framework. Click any competitor to see their Cyborg Score.

Getty ImagesPremium royalty-free and rights-managed stock imageryShutterstockSubscription-based stock photography and video licensingFreepikFreemium and premium stock graphics and photographyiStockMicrostock photography and video platform

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Industry context

Alamy Limited operates in Stock Photography / Digital Media Licensing. See how the rest of the sector scores on the Cyborg framework.

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Frequently asked questions

What does Alamy Limited do?+
Alamy is the world's largest online photo agency for stock, video and live news. The British privately owned stock photography agency, launched in September 1999, is an online supplier of stock images, videos, and oth...
What is Alamy Limited's Cyborg Score?+
Alamy Limited has a Cyborg Score of 7/10 (Solid). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are Alamy Limited's main competitors?+
Named competitors include Getty Images, Shutterstock, Freepik, iStock. The full competitive landscape is in the AskCyborg report.
How can I get the full Alamy Limited research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the Alamy Limited research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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