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Wienerberger AG: Business Overview, Financials & Competitive Analysis

Wienerberger AG scores 7/10 on the AskCyborg Cyborg Score (Strong). Established market leader with balanced building materials portfolio and strategic expansion delivering solid operational leverage in a resilient infrastructure and residential construction markets. Market leader in core categories (bricks, roof tiles) with strong 2025 financial performance (€4.5B revenue, €754M EBITDA). Recent major acquisition (Terreal 2024) strengthens competitive position. Geographic diversification.

What is Wienerberger AG's industry? Wienerberger AG (wienerberger.com) operates in Building Materials Manufacturing & Construction Products. AskCyborg classifies Wienerberger AG under Building Materials Manufacturing & Construction Products in its company registry.

Wienerberger is Europe's leading manufacturer of roof tiles and the world's largest producer of bricks. The company is one of the leading suppliers of plastic pipe in Europe. With over 200 production sites, the Wiener...

7/ 10Strong

Cyborg Score thesis

Established market leader with balanced building materials portfolio and strategic expansion delivering solid operational...

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Industry Building Materials Manufacturing & Construction Products
4 named competitors
3 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: October 19, 2026
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What's in This Report
Wienerberger AG OverviewStrategic ProfileCompetitive LandscapeIndustry ContextKey facts
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Wienerberger AG Overview

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Wienerberger is Europe's leading manufacturer of roof tiles and the world's largest producer of bricks. The company is one of the leading suppliers of plastic pipe in Europe. With over 200 production sites, the Wienerberger Group generated revenues of €4,566 million and operating EBITDA of €754 million in 2025.

Strategic Profile

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The business is divided into three geographic segments: Europe West, Europe East, and North America, with Europe West generating the vast majority of revenue through system solutions for the building envelope including walls, roofs, facades, pavers, and infrastructure systems. Wienerberger finalized its purchase of French tile manufacturer Terreal in 2024, dramatically expanding its presence throughout Europe.

Competitive Landscape

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One of Wienerberger's competitors is Johns Manville. The company competes in fragmented building materials markets against regional and global manufacturers of bricks, roof tiles, pipes, and pavers. Market leadership in specific categories (bricks, roof tiles) provides competitive advantages through scale, brand recognition, and integrated systems offerings.

Industry Context

Wienerberger AG operates in Building Materials Manufacturing & Construction Products.

Key facts

Founded: 1819 · Headquarters: Vienna, Austria · Employees: 20,386 · Revenue: $4.6B (€4,566M in 2025) · Market cap: $3.8B

What the AI analysts debated

AI-generated and not independently verified: selected findings from the multi-agent debate on Wienerberger AG.

  • World's largest brick producer with leading positions in European roof tiles and plastic piping—dominant market share across core building material categories
  • Significant scale with 200+ production sites across nearly 30 countries enables efficient operations and geographic diversification, mitigating regional market downturns
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Recent developments

Material events tracked by the AskCyborg corpus.

  • 2024Completed acquisition of French tile manufacturer Terreal, gaining ownership of Creaton and Ludowici Roof Tile brands
  • 2024General Shale completed acquisition of Summitville Tile, an Ohio floor tile and facing brick manufacturer
  • +1 moreTrack every material event for Wienerberger AG as it happens. Explore monitoring →
Get alerted when Wienerberger AG has a new material development →

Named competitors

Pulled from the analyst-debate framework. Click any competitor to see their Cyborg Score.

Insulation & Building MaterialsInsulation and building materials manufacturer→Facing Bricks & Roof TilesBuilding materials and insulation solutions→Roof Tiles & Building ProductsRoofing and building product manufacturer→Bricks & Clay ProductsBrick and building product manufacturer→

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Industry context

Wienerberger AG operates in Building Materials Manufacturing & Construction Products. See how the rest of the sector scores on the Cyborg framework.

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How AskCyborg research is made

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The Cyborg Score and recent developments reflect public sources as of the date shown and can miss or lag recent events. Check primary sources before relying on them.

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Methodology open at /methodology

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Sources: public filings, regulatory data, and news flow, analysed by AI models. Read the methodology →

AI-generated research summary based on public sources; it may contain errors or omissions. Not investment advice. Not reviewed or endorsed by the companies covered. Report an error: legal@askcyborg.com · Terms of Service

Frequently asked questions

What does Wienerberger AG do?+
Wienerberger is Europe's leading manufacturer of roof tiles and the world's largest producer of bricks. The company is one of the leading suppliers of plastic pipe in Europe. With over 200 production sites, the Wiener...
What is Wienerberger AG's Cyborg Score?+
Wienerberger AG has a Cyborg Score of 7/10 (Strong). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are Wienerberger AG's main competitors?+
Named competitors include Insulation & Building Materials, Facing Bricks & Roof Tiles, Roof Tiles & Building Products, Bricks & Clay Products. The full competitive landscape is in the AskCyborg report.
How can I get the full Wienerberger AG research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the Wienerberger AG research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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