MakerBot Industries (subsidiary of UltiMaker): Business Overview, Financials & Competitive Analysis
MakerBot Industries (subsidiary of UltiMaker) scores 5/10 on the AskCyborg Cyborg Score (Mixed). Profitable niche player in education-focused 3D printing within larger diversified manufacturing-tech entity. MakerBot maintains strong brand recognition and substantial installed base in desktop 3D printing, but faces intense competition from lower-cost alternatives and has experienced significant market share erosion since its acquisition. Integration into UltiMaker provides structural.
What is MakerBot Industries (subsidiary of UltiMaker)'s industry? MakerBot Industries (subsidiary of UltiMaker) (makerbot.com) operates in 3D Printing Services. AskCyborg classifies MakerBot Industries (subsidiary of UltiMaker) under 3D Printing Services in its company registry.
MakerBot is a subsidiary of Stratasys, Ltd. (NASDAQ: SSYS), a desktop 3D printer maker that was merged with Ultimaker in August 2022, with the combined company known as UltiMaker while retaining the MakerBot name for ...
Cyborg Score thesis
Profitable niche player in education-focused 3D printing within larger diversified manufacturing-tech...
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Get Current Report FreeMakerBot Industries (subsidiary of UltiMaker) Overview
Pro stress-test →MakerBot is a subsidiary of Stratasys, Ltd. (NASDAQ: SSYS), a desktop 3D printer maker that was merged with Ultimaker in August 2022, with the combined company known as UltiMaker while retaining the MakerBot name for its Sketch line of education-focused 3D printers. MakerBot has one of the largest install bases and market shares of the desktop 3D printing industry, with more than 80,000 MakerBot Desktop 3D Printers. The company focuses on making 3D printing accessible to educators, professionals, and makers.
Strategic Profile
Pro stress-test →MakerBot is known for its user-friendly desktop 3D printers and is widely used across industries including engineering, design, and education, as well as departments such as product development, prototyping, and research. MakerBot was at one point the leader of the desktop market with an important presence in the media, but its market share declined over the late 2010s. Under the UltiMaker umbrella, it now competes in a fragmented but growing desktop 3D printing market.
Competitive Landscape
Pro stress-test →Bambu Lab, Zortrax, and Formlabs are competitors of MakerBot Industries. The desktop 3D printing market has become highly competitive with cost-pressure from Chinese manufacturers (Creality, Elegoo, Anycubic) and strong players like Prusa Research and Monoprice. MakerBot's competitive position rests on brand legacy, Thingiverse ecosystem, and education-market focus rather than price leadership.
Industry Context
MakerBot Industries (subsidiary of UltiMaker) operates in 3D Printing Services.
Key facts
Founded: 2009 · Headquarters: New York City, US · Employees: 161