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Harry & David Holdings: Business Overview, Financials & Competitive Analysis

Harry & David is a retailer and producer of fruits, gourmet food products and other gifts products, operating under the Harry & David, Wolferman's and Cushman's brands. Founded in 1934 as a mail-order fruit business, ...

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6/ 10Solid

Cyborg Score thesis

Established gifting brand with omnichannel reach facing execution challenges under parent company...

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Industry Consumer Goods and Retail
4 named competitors
3 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: September 14, 2026
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Harry & David Holdings Overview

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Harry & David is a retailer and producer of fruits, gourmet food products and other gifts products, operating under the Harry & David, Wolferman's and Cushman's brands. Founded in 1934 as a mail-order fruit business, the company has grown into a primarily online gifting platform with a flagship store in Medford, Oregon. The company was purchased by 1-800-FLOWERS.COM for $142.5 million in 2014.

Strategic Profile

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The company sells products through direct mail, online, corporate gifting, and in-store channels. Hobby & Leisure is the largest product category, accounting for 59% of total sales in 2025. Harry & David is actively expanding its physical retail presence with recent store openings in Tysons, Virginia and Huntington, New York.

Competitive Landscape

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Harry & David generated $486M in revenue in 2025 on its main online store. The company competes in the premium gift and specialty food category, facing competition from direct-to-consumer brands (e.g., Wolferman's, Cheryl's Cookies—both sister brands under 1-800-Flowers), traditional retailers, and niche food gifting platforms. As a 1-800-Flowers subsidiary, it benefits from shared logistics and cross-selling with floral and plant offerings.

Industry Context

Harry & David Holdings operates in Consumer Goods and Retail.

Key facts

Founded: 1934 · Headquarters: Medford, Oregon, US · Employees: 1,700–1,900 year-round; 6,000+ seasonal (March 2026) · Revenue: $486M (2025)

What the analysts stress-tested

The top findings that survived the multi-agent debate for Harry & David Holdings.

  • Flat to modest growth trajectory: (Q1 2026) revenue at $486M with projected 0–5% growth in 2026, indicating market maturity and competitive pressure.
  • (March 2026) Parent company 1-800-Flowers anticipates low double-digit revenue decline in H2 2026, signaling potential operational or market challenges.
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Recent developments

Material events tracked by the AskCyborg corpus.

  • January 2026Harry & David named Community Cultivator by Oregon Food Bank for donating 350,000+ pounds of fresh pears across 11 states.
  • March 2026Parent company 1-800-Flowers reported anticipated revenue decline in low double-digit range for H2 2026; reported staff reductions without official confirmation.
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Named competitors

Pulled from the analyst-debate framework. Click any competitor to see their Cyborg Score.

Wolferman'sPremium artisan bakery and gourmet gifts→Cheryl's CookiesDirect-to-consumer premium cookie gifting→Rastelli Foods GroupSpecialty food and gourmet products→1-800-FlowersFlowers, gifts, and plant subscriptions→

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Industry context

Harry & David Holdings operates in Consumer Goods and Retail. See how the rest of the sector scores on the Cyborg framework.

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Frequently asked questions

What does Harry & David Holdings do?+
Harry & David is a retailer and producer of fruits, gourmet food products and other gifts products, operating under the Harry & David, Wolferman's and Cushman's brands. Founded in 1934 as a mail-order fruit business, ...
What is Harry & David Holdings's Cyborg Score?+
Harry & David Holdings has a Cyborg Score of 6/10 (Solid). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are Harry & David Holdings's main competitors?+
Named competitors include Wolferman's, Cheryl's Cookies, Rastelli Foods Group, 1-800-Flowers. The full competitive landscape is in the AskCyborg report.
How can I get the full Harry & David Holdings research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the Harry & David Holdings research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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