Household Products / Consumer Health / Pest Control Services
Strategic Profile
The Household Products segment includes insect control products, gardening supplies, and daily necessities such as mouthwash, denture products, toothpaste, and air fresheners. The Environmental Hygiene Business provides insect, rodent control, cleaning, and disinfection services to hospitals, restaurants, and office buildings. The company operates a diversified portfolio across consumer health and professional services markets.
Cyborg Score Rationale
With a high three-year median payout ratio of 60%, most of Earth's profits are being paid to shareholders, leaving only a small pool of capital to reinvest—a vicious cycle that doesn't benefit the company long-run. The company and its industry are both shrinking at a similar rate.
Top Insights
High dividend yield (2.14% in 2024) with 75.82% payout ratio, prioritizing shareholder returns over growth reinvestment
Industry-wide contraction with company declining at similar pace to competitors, indicating sector maturity
Diversified product portfolio spanning household insecticides, healthcare products, and professional environmental hygiene services
Legacy 134-year-old company with established brand recognition across markets (Gokiburi Hoi-Hoi, Aquafresh, Polident, Bath Roman)
Named Competitors
Household Products Division — Global consumer products including household chemicals and personal care
Professional Environmental Services — Pest control and hygiene services for commercial customers
Recent Developments
(October 2025) Market cap approximately ¥113.17 billion with stock price stabilizing around ¥5,190 per share
(April 2025) Analysis noted weak fundamentals and 10% stock decline over three-month period reflecting industry headwinds
(February 2026) Trailing revenue of approximately $1.17B with net income of ¥4.70B in most recent quarter
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