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Actifio, Inc.: Business Overview, Financials & Competitive Analysis

Actifio, Inc. scores 7/10 on the AskCyborg Cyborg Score (Strong). Google-backed data protection leader with innovative copy data management technology and strong position in enterprise hybrid cloud backup, though dependent on Google's strategic priorities for future growth. Actifio benefits from ownership by Google, a major cloud platform provider, giving it strategic distribution and integration advantages. The company pioneered copy data.

What is Actifio, Inc.'s industry? Actifio, Inc. (actifio.com) operates in Disaster Recovery and Business Continuity Services. AskCyborg classifies Actifio, Inc. under Disaster Recovery and Business Continuity Services in its company registry.

Actifio, a data management solution founded in 2009 and acquired by Google in 2020, provides backup and disaster recovery for Google Cloud Platform. The company pioneered copy data management technology and launched i...

7/ 10Strong

Cyborg Score thesis

Google-backed data protection leader with innovative copy data management technology and strong position in enterprise hybrid...

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Industry Disaster Recovery and Business Continuity Services
5 named competitors
3 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: October 19, 2026
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Actifio, Inc. OverviewStrategic ProfileCompetitive LandscapeIndustry ContextKey facts
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Actifio, Inc. Overview

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Actifio, a data management solution founded in 2009 and acquired by Google in 2020, provides backup and disaster recovery for Google Cloud Platform. The company pioneered copy data management technology and launched its first product in 2011, establishing itself as a core component of Google Cloud's data protection strategy.

Strategic Profile

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Actifio delivers enterprise-class SaaS backup and disaster recovery for Google Cloud and hybrid workloads. As a leader in backup and disaster recovery, Actifio offers customers protection of virtual copies of data in native format and lifecycle management across development, test, and production scenarios. Post-acquisition, Actifio integrates copy data management, multi-cloud, and database cloning capabilities to compete with vendors like Veeam and Rubrik in the data protection market.

Competitive Landscape

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Actifio competes in the data protection and backup recovery space against major vendors including Veeam, Rubrik, Commvault, Cohesity, Dell EMC, and Veritas. The company competes with most major backup software vendors such as Veritas, Dell EMC, Veeam, Commvault, Cohesity and Rubrik. As a Google Cloud asset, Actifio maintains a native advantage in cloud backup while maintaining multi-cloud compatibility.

Industry Context

Actifio, Inc. operates in Disaster Recovery and Business Continuity Services.

Key facts

Founded: 2009 · Headquarters: Waltham, US · Employees: N/A · Revenue: N/A · Market cap: N/A

What the AI analysts debated

AI-generated and not independently verified: selected findings from the multi-agent debate on Actifio, Inc..

  • Actifio pioneered copy data management as a category in 2011, establishing foundational intellectual property and market position that competitors including Veeam, Rubrik, and Commvault still target as the competitive standard.
  • As a Google Cloud acquisition (2020), Actifio powers Google's native backup and disaster recovery stack, enabling unified billing and seamless integration with Google's cloud infrastructure—a structural advantage for cloud-first enterprises.
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Recent developments

Material events tracked by the AskCyborg corpus.

  • 2020Acquired by Google Cloud
  • 2018Raised $100 million venture funding round
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Named competitors

Pulled from the analyst-debate framework. Click any competitor to see their Cyborg Score.

VeeamData protection and backup recovery for hybrid and multi-cloud→RubrikEnterprise backup, recovery, and ransomware protection→CommvaultUnified data management and backup solutions→CohesityCloud data management and disaster recovery→Dell EMC Data ProtectionEnterprise backup and disaster recovery→

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Industry context

Actifio, Inc. operates in Disaster Recovery and Business Continuity Services. See how the rest of the sector scores on the Cyborg framework.

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Frequently asked questions

What does Actifio, Inc. do?+
Actifio, a data management solution founded in 2009 and acquired by Google in 2020, provides backup and disaster recovery for Google Cloud Platform. The company pioneered copy data management technology and launched i...
What is Actifio, Inc.'s Cyborg Score?+
Actifio, Inc. has a Cyborg Score of 7/10 (Strong). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are Actifio, Inc.'s main competitors?+
Named competitors include Veeam, Rubrik, Commvault, Cohesity. The full competitive landscape is in the AskCyborg report.
How can I get the full Actifio, Inc. research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the Actifio, Inc. research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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More Disaster Recovery and Business Continuity Services research

Companies in the same sector and named competitors, ranked by Cyborg Score.

8Rubrik, Inc.6Commvault Systems, Inc.