Yesware is a sales engagement and productivity platform for Gmail and Outlook that helps revenue teams identify engaged prospects, personalize outreach at scale, and follow up at the right time to close more deals. Millions of sellers at companies like Monday.com, Acquia, and Yelp have used Yesware to sell smarter. The integration of Yesware's sales enablement technology with Vendasta's end-to-end platform extends new offerings to customers and provides Vendasta's channel partners access to new sales tools that drive revenue and engagement.
Cyborg Score Rationale
Yesware benefits from being acquired by Vendasta, a larger platform with distribution through 65,000+ channel partners. The product has a proven decade-long track record, loyal customer base, and low-friction inbox-native positioning. However, the market is highly competitive with well-funded alternatives, and standalone financial data is limited due to acquisition.
Top Insights
Yesware was acquired by Vendasta in October 2022, positioning it within a broader ecosystem of digital marketing and sales solutions.
Yesware offers a Free Forever plan plus paid tiers starting around $15 per user per month (Pro), $35 per user per month (Premium), and Enterprise options ranging from $65-85 per user per month.
Core capabilities include email and attachment tracking, multi-channel campaigns, meeting scheduling, email templates, and a built-in B2B contact database (Prospector).
Yesware had annual revenue of $9.4 million in 2026 with 72 employees.
Named Competitors
Outreach — Enterprise sales engagement platform for orchestrating customer interactions
Salesloft — Sales execution platform for revenue orchestration
Mixmax — Sales intelligence and engagement platform for email tracking and automation
Apollo — B2B prospecting database with sales engagement and outreach automation
Groove — Sales engagement platform for email automation and multi-channel outreach
Reply — Multichannel outreach automation with email, LinkedIn, calls, and SMS engagement
Recent Developments
(October 2022) Acquired by Vendasta Technologies, creating integration opportunities with broader sales enablement ecosystem.
(2024-2026) Continued product innovation with AI-powered engagement features and integration with Vendasta's CRM and marketing automation platform.
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