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Urban Outfitters, Inc.: Business Overview, Financials & Competitive Analysis

Urban Outfitters, Inc. scores 7/10 on the AskCyborg Cyborg Score (Strong). Urban Outfitters shows strong operational momentum with consistent revenue growth and positive comp sales trends across its diversified portfolio of lifestyle brands, supported by improving profitability metrics. The company's TTM revenue is $5.99B as of January 2026, with 2024 revenue of $5.55B showing growth from 2023's $5.15B. Recent comparable.

What is Urban Outfitters, Inc.'s industry? Urban Outfitters, Inc. (urbn.com) operates in Specialty Retail - Apparel & Lifestyle Products. AskCyborg classifies Urban Outfitters, Inc. under Specialty Retail - Apparel & Lifestyle Products in its company registry.

Urban Outfitters, Inc. was founded in 1970 and is based in Philadelphia, Pennsylvania. The company operates through three segments: Retail, Wholesale, and Subscription, offering lifestyle products including fashion ap...

7/ 10Strong

Cyborg Score thesis

Urban Outfitters shows strong operational momentum with consistent revenue growth and positive comp sales trends across its...

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Industry Specialty Retail - Apparel & Lifestyle Products
4 named competitors
3 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: September 14, 2026
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Urban Outfitters, Inc. OverviewStrategic ProfileCompetitive LandscapeIndustry ContextKey facts
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Urban Outfitters, Inc. Overview

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Urban Outfitters, Inc. was founded in 1970 and is based in Philadelphia, Pennsylvania. The company operates through three segments: Retail, Wholesale, and Subscription, offering lifestyle products including fashion apparel, home goods, and accessories for young adults. The company operates iconic lifestyle retail brands and digital platforms serving a core demographic of young adults and women.

Strategic Profile

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Urban Outfitters operates multiple branded retail concepts including Urban Outfitters (ages 18-28), Anthropologie (ages 28-45), Terrain (lifestyle home products), and Free People stores (casual women's apparel). The company serves customers through retail stores, websites, mobile applications, catalogs, franchisee-owned stores, and third-party digital platforms. The multi-brand strategy positions the company across different demographics and lifestyle segments within the retail sector.

Competitive Landscape

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Urban Outfitters competes in the specialty retail apparel and lifestyle products sector against both direct competitors (Gap, Lululemon, Free People standalone) and broader fashion retailers (H&M, Zara, ASOS). The company's multi-brand strategy and omnichannel presence provide competitive advantages in targeting diverse demographics from teens to middle-aged women.

Industry Context

Urban Outfitters, Inc. operates in Specialty Retail - Apparel & Lifestyle Products.

Key facts

Founded: 1970 · Headquarters: Philadelphia, US · Employees: 29,000 · Revenue: $5.99B · Market cap: $6.4B

What the analysts stress-tested

The top findings that survived the multi-agent debate for Urban Outfitters, Inc..

  • In 2025, market capitalization increased from $5.07B in January to $6.75B in December, reflecting a 33.27% change.
  • The company designs, develops, and markets contemporary casual apparel under Free People and FP Movement brands, plus Urban Outfitters apparel collections.
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Recent developments

Material events tracked by the AskCyborg corpus.

  • December 2025Telsey upgraded Urban Outfitters to Outperform rating citing flagship brand improvement
  • January 2026Company attended ICR Conference 2026; stock reached 52-week high of $84.35
  • +1 moreTrack every material event for Urban Outfitters, Inc. as it happens. Explore monitoring →
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Named competitors

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Industry context

Urban Outfitters, Inc. operates in Specialty Retail - Apparel & Lifestyle Products. See how the rest of the sector scores on the Cyborg framework.

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Frequently asked questions

What does Urban Outfitters, Inc. do?+
Urban Outfitters, Inc. was founded in 1970 and is based in Philadelphia, Pennsylvania. The company operates through three segments: Retail, Wholesale, and Subscription, offering lifestyle products including fashion ap...
What is Urban Outfitters, Inc.'s Cyborg Score?+
Urban Outfitters, Inc. has a Cyborg Score of 7/10 (Strong). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are Urban Outfitters, Inc.'s main competitors?+
Named competitors include Gap, Lululemon, ASOS, Zara. The full competitive landscape is in the AskCyborg report.
How can I get the full Urban Outfitters, Inc. research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the Urban Outfitters, Inc. research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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