Sportsman's Warehouse Holdings, Inc. — Cyborg Score 6/10

Solid
Specialty Outdoor and Sporting Goods Retail

Strategic Profile

The company inspires and equips outdoor enthusiasts with regionally and seasonally tailored gear, guidance from in-the-know outfitters, and a seamless omni-channel shopping experience. Strategic focus on hunting, fishing, and exclusive brands, combined with digital growth and localized inventory, is driving industry-beating growth with strong presence in high-growth regions and omnichannel initiatives expanding market share and boosting margins.

Cyborg Score Rationale

Sportsman's Warehouse has a market cap of $54.25 million as of January 2026, indicating a micro-cap position. The company's weekly volatility is higher than 75% of US stocks. However, strategic focus on regional markets and omnichannel capabilities provide operational strengths.

Top Insights

  • Focus on core strengths in hunting and fishing with improved inventory and local strategies is expected to drive revenue growth and enhance margins, with emphasis on omnichannel retail and e-commerce improvements
  • Stock volatility decreased from 19% to 13% over the past year but remains higher than 75% of US stocks
  • Company was founded in 1986 in Midvale, Utah and has grown to have the largest outdoor specialty store base in the Western United States and Alaska
  • Company has the largest assortment and offering of firearms available online for in-store purchase and buy-online-pickup-in-store compared to major competitors

Named Competitors

  • Academy Sports and Outdoors — Full-service outdoor and sporting goods retailer with national presence
  • Bass Pro Shops — Large outdoor specialty retailer with hunting, fishing and boating focus
  • Cabela's — Outdoor specialty retailer known for hunting and fishing
  • Dick's Sporting Goods — Multi-category sporting goods retailer with broader appeal

Recent Developments

  • (December 2025) Third quarter 2025 earnings announced with financial results filing
  • (November 2025) Executive compensation changes filed
  • (January 2026) Schedule 13G filing indicating shareholder updates

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