Safari was recognized as the 'No.1 Luggage Brand in India' based on its revenue performance. The company sells its products under the Safari, Safari Select, Genius, Urban Jungle, and Genie brands through website and stores, as well as through e-commerce platforms. The company reaches customers through a robust multi-channel distribution network that includes over 8,500 customer touchpoints across India.
Cyborg Score Rationale
The company has delivered good profit growth of 35.4% CAGR over last 5 years. In 2024, Safari Industries (India)'s revenue was 17.72 billion, an increase of 14.26% compared to the previous year's 15.50 billion. However, recent quarterly results show profit pressures with net profit declines in some quarters.
Top Insights
Safari has been in the business since 1974 of manufacturing and trading of luggage and luggage accessories.
Hard luggages are mainly made of PolyPropylene (PP) and Polycarbonate (PC) and manufactured in-house by Safari at its Plant located at Halol, Gujarat.
Safari Industries Q2 net profit rose to ₹470M, up from ₹297M YoY.
CRISIL reaffirmed Safari Industries' credit ratings: AA (Stable) for long-term and A1 for short-term bank facilities, with Total bank loan facilities rated at Rs. 150 crore.
Named Competitors
VIP Hardside Luggage — Major Indian luggage competitor
Samsonite Luggage — International luggage brand
Delsey Travel Luggage — Global luggage manufacturer
Nasher Miles Luggage — Indian travel accessories brand
Recent Developments
(February 2026) Plant visit and management interaction at Safari Manufacturing (Jaipur) scheduled
(December 2025) Interim dividend of Rs. 2 per share declared for FY 2025-26
(September 2025) Q2 FY2025-26 net profit rose to ₹470M, up 58.26% year-on-year
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