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Redfin Corporation: Business Overview, Financials & Competitive Analysis

Redfin is a residential real estate brokerage operating an online marketplace that assists individuals in purchasing or selling homes, while also providing title and settlement services and originating, selling, and s...

Analyst-debate audio for Redfin Corporation

AskCyborg analysts argue the bull and bear cases for Redfin Corporation across 11 stress-tested dimensions. Listen on your commute -- faster than reading the 30-page report.

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4/ 10Mixed

Cyborg Score thesis

Redfin is navigating a challenging residential real estate market while pursuing a transformative merger with Rocket Companies,...

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Industry Real Estate Tech
4 named competitors
3 recent developments
11 analyst dimensions
Synthesized from analyst-debate stress-testing across 11 dimensions and hundreds of data points. Methodology →
Cyborg Score recalibrated: September 14, 2026
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Redfin Corporation Overview

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Redfin is a residential real estate brokerage operating an online marketplace that assists individuals in purchasing or selling homes, while also providing title and settlement services and originating, selling, and servicing mortgages. The company serves both the United States and Canada.

Strategic Profile

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Redfin has demonstrated growth in market share, particularly in the West and Southwest, leveraging technology combined with local service approach to enhance margins and support its path to profitability. Management expected the Rocket merger to close in Q2 or Q3 2025.

Competitive Landscape

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Redfin's top competitors include Zillow, Trulia, and idealista. The company has 2,041 active competitors in the real estate technology space. Redfin holds approximately 0.72% market share with opportunities for financial gains through industry consolidation.

Industry Context

Redfin Corporation operates in Real Estate Tech.

Key facts

Founded: 2004 · Headquarters: Seattle, US · Employees: 5,629 · Revenue: $1.04B (2024) · Market cap: $1.43B

What the analysts stress-tested

The top findings that survived the multi-agent debate for Redfin Corporation.

  • Redfin partnered with Sierra AI to launch a conversational search tool allowing homebuyers to describe dream homes in natural language instead of filters.
  • Q1 2025 net cash from operations improved to $37.9 million versus a use of $46.0 million in Q1 2024.
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Recent developments

Material events tracked by the AskCyborg corpus.

  • January 2026CEO Glenn Kelman departed after leading the company for 20 years
  • February 2026Redfin agreed to provide Compass with 1 million leads by 2029
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Named competitors

Pulled from the analyst-debate framework. Click any competitor to see their Cyborg Score.

ZillowLeading residential real estate marketplace and brokerage platform→TruliaOnline real estate marketplace owned by Zillow Group→CompassTechnology-powered residential real estate brokerage→eXp RealtyCloud-based real estate brokerage platform→

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Industry context

Redfin Corporation operates in Real Estate Tech. See how the rest of the sector scores on the Cyborg framework.

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Frequently asked questions

What does Redfin Corporation do?+
Redfin is a residential real estate brokerage operating an online marketplace that assists individuals in purchasing or selling homes, while also providing title and settlement services and originating, selling, and s...
What is Redfin Corporation's Cyborg Score?+
Redfin Corporation has a Cyborg Score of 4/10 (Mixed). The score synthesizes business model, financials, leadership, competitive position, technology, marketing, and ESG dimensions across hundreds of data points.
Who are Redfin Corporation's main competitors?+
Named competitors include Zillow, Trulia, Compass, eXp Realty. The full competitive landscape is in the AskCyborg report.
How can I get the full Redfin Corporation research report?+
Get the report plus analyst-debate audio at askcyborg.com -- no credit card required for preview access. Pro adds saved-company audio playlists and monitoring.
How current is the Redfin Corporation research?+
The Cyborg Score is recalibrated weekly. Recent developments are tracked continuously and surfaced in every report.

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More Real Estate Tech research

Companies in the same sector and named competitors, ranked by Cyborg Score.

8Zillow Group, Inc.7Compass, Inc.