Wizards of the Coast and Digital Gaming grew 45% with MAGIC revenue up 59%, positioning the company as a leader in collectible trading cards and digital gaming experiences. The company is focusing on expanding its digital gaming segment and has announced a $1 billion share repurchase plan, signaling confidence in shareholder returns while investing in growth.
Cyborg Score Rationale
Full year 2025 delivered 14% revenue growth and 36% adjusted operating profit growth, demonstrating operational momentum. Wizards of the Coast digital gaming segment grew 45% with MAGIC trading cards up 59%, indicating strong strategic positioning in high-margin franchises. However, three-year revenue growth shows a 14% decline, highlighting challenges in maintaining consistent growth amidst evolving market conditions.
Top Insights
FY2025 revenue growth of 14% with MAGIC trading cards surging 59% demonstrates successful focus on collectibles and digital gaming
$1 billion share repurchase authorization and $0.70 quarterly dividend reflect management confidence in cash generation
Doug Bowser, recently retired President and COO of Nintendo of America, joins board to support innovation and growth strategy
Major licensing partnerships with Amazon MGM Studios (Voltron) and Legendary Entertainment (Street Fighter) signal strength in entertainment tie-ins
Named Competitors
Mattel — Leading toy manufacturer with iconic brands like Barbie and Hot Wheels
Funko — Pop culture collectibles and collectible figures
LEGO — Premium building systems and collectible toys
Recent Developments
(February 2026) Full year 2025 results: Revenue +14%, adjusted operating profit +36% to $1,140M
(January 2026) Doug Bowser and Carla Vernón appointed to Board; Bowser led Nintendo Switch era, Vernón is CEO of The Honest Company
(Recent) Licensed Street Fighter action figures and collectibles partnership with Legendary Entertainment timed to live-action film in October 2026
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