CNH Industrial N.V.: Business Overview, Financials & Competitive Analysis
CNH Industrial N.V. scores 5/10 on the AskCyborg Cyborg Score (Mixed). CNH Industrial is a cyclical equipment maker trying to defend margins while shifting toward higher value technology and services. In 2024 the company made revenue of $19.83 Billion USD, a decrease over 2023's $24.68 Billion USD. Goldman Sachs upgraded CNH to Buy from Hold in mid-January with a $13.
What is CNH Industrial N.V.'s industry? CNH Industrial N.V. (cnh.com) operates in Agricultural & Construction Equipment Manufacturing. AskCyborg classifies CNH Industrial N.V. under Agricultural & Construction Equipment Manufacturing in its company registry.
CNH Industrial N.V. is an equipment and services company that designs, produces, markets, and finances agricultural and construction equipment across North America, Europe, Middle East, Africa, South America, and Asia...
Cyborg Score thesis
CNH Industrial is a cyclical equipment maker trying to defend margins while shifting toward higher value technology and...
Read the full analyst-debate transcript →Get the Latest CNH Industrial N.V. Report
Up-to-date AI-powered research, analyst debate audio & saved-company playlists
Get Current Report FreeCNH Industrial N.V. Overview
Pro stress-test →CNH Industrial N.V. is an equipment and services company that designs, produces, markets, and finances agricultural and construction equipment across North America, Europe, Middle East, Africa, South America, and Asia Pacific. The Agriculture segment includes tractors, combines, harvesters, and precision agriculture solutions under brands Case IH, New Holland, STEYR, and Raven.
Strategic Profile
Pro stress-test →CNH Industrial is structurally stronger than in past downcycles, focusing on production discipline and margin quality over volume growth. The company's India subsidiary is restarting full-scale tractor exports to the U.S. following tariff reductions, backed by planned investment in new manufacturing capacity to diversify geographic risk.
Competitive Landscape
Pro stress-test →CNH Industrial is a global equipment company that designs, produces, and sells agricultural and construction equipment with major products including tractors, combine harvesters, excavators, and wheel loaders. Primary competitors in agricultural equipment include John Deere (Deere & Company), AGCO Corporation, and Kubota Corporation. In construction equipment, competitors include Caterpillar Inc., Komatsu Ltd., and other regional manufacturers.
Industry Context
CNH Industrial N.V. operates in Agricultural & Construction Equipment Manufacturing.
Key facts
Founded: 2013 · Headquarters: Basildon, Netherlands · Employees: ~12,000 · Revenue: $17.8B · Market cap: $10.2B