Braze has firmly established itself as a leading force in the customer engagement platform (CEP) space, with a total addressable market exceeding $29 billion. The company was named a Leader by Gartner in the 2023 Magic Quadrant for Multichannel Marketing Hubs and in The Forrester Wave: Cross-Channel Marketing Hubs, Q1 2023. The platform's AI-powered orchestration and data integration capabilities deliver competitive advantage in a high-growth market.
Cyborg Score Rationale
The company's fiscal year 2025 revenue reached $593.41 million with a 25.78% year-over-year increase, demonstrating strong market traction. However, recent stock performance and competitive pressures in the CDP market temper growth enthusiasm.
Top Insights
The platform serves 2,422 customers, including 282 of the largest enterprise accounts, using AI-driven orchestration and cross-channel messaging.
In 2023, Braze updated its artificial intelligence capabilities and renamed it Sage AI by Braze.
In 2023, the company passed $500M in CARR and became a leader in Forrester Wave, Gartner Magic Quadrant, and IDC MarketScapes for cross-channel marketing.
Braze competes against key players like Iterable, Khoros, and Intercom.